Digital Media Marketing Strategist
7 days ago
Job Overview
Codal is an award-winning web design and development consultancy that helps enterprise organizations solve complex problems and accelerate growth through elegant, data-driven digital solutions. Our areas of expertise include application modernization, eCommerce, UX/UI design, product strategy, data analytics, and artificial intelligence.
Salary Range:$80,000 - $120,000 per year (based on location and experience)
Job Description
We are seeking a highly motivated Digital Media Marketing Strategist to drive brand awareness and lead generation through social & digital media strategies. As a key member of our marketing team, you will operate in a fast-paced, agile environment, reporting directly into the Director of Marketing.
Main Responsibilities:
- Develop, maintain, and implement social & digital media content strategies that align with overarching marketing KPIs.
- Manage & oversee Codal's Social Media Channels: Take full ownership of Codal's presence across all social media platforms, including Facebook, Instagram, LinkedIn, Twitter, YouTube and eventually TikTok.
- Create engaging social content tailored to each platform, with a focus on increasing brand visibility and engagement.
- Develop reports and detailed strategic plans using analytical tools to increase social media effectiveness.
- Conduct ongoing research to drive effective creativity while staying ahead of best practices, social trends, and new innovations that will support Codal with demand generation through social media.
Requirements:
- Bachelor's degree in marketing or an equivalent, relevant field.
- 2-3 years of related experience in a B2B focused marketing environment.
- Previous agency/consulting experience is preferred.
- Familiar with marketing automation, sales tools, and analytics tools; such as Google Analytics, Salesforce, Hubspot, Asana, and SemRush.
- Excellent verbal, written, and interpersonal skills required.
- The ability to work well under pressure, meet key deadlines, and manage multiple projects simultaneously.
Benefits:
- Codal is a global agency with over 200 employees, and offices in the US, UK, and India.
- We regularly host happy hours, dinners, excursions, and other company events to unwind after a hard day at work.
- Office snacks and drinks + a fancy Bevi water machine with flavored water.
- We offer Medical, Life, Dental/Vision, and many more insurance types.
- Employer 401k match - 4%.
- A recreational group that regularly competes in city leagues for softball and volleyball.
- An office in the heart of downtown Chicago with a gym, food court, Walgreens, rooftop bar, outdoor sports court, and other amenities.
- Working hybrid for in-person collaboration and sprint-planning days.
About Us
We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.
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