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Regional Sales Leader

2 months ago

Rochester, New York, United States Greenhouse Agency Full time
Job Overview

Join Our Team as an Area Sales Executive for C4 Energy

Are you prepared to spearhead sales initiatives for one of the most dynamic brands in the beverage sector? Greenhouse Agency is in search of a seasoned, results-oriented Area Sales Executive to become part of the C4 Energy family. As a frontrunner in the energy drink industry, C4 is committed to providing top-notch products that enhance performance and motivate excellence.

As the Area Sales Executive (ASE), you will act as the primary sales resource and be responsible for cultivating a profitable volume of C4 through the expansion of distribution channels, execution of essential selling strategies, increased brand visibility, and securing advantageous merchandising placements within the designated territory. In this capacity, you will foster account relationships that drive sales velocity through engagement, brand advocacy, and education with both consumers and key account personnel.

Why Consider This Opportunity?

  • Chance to collaborate with a prominent brand in the rapidly evolving energy drink market
  • Attractive salary and performance-based bonus structure
  • Comprehensive benefits package, including health coverage and retirement plans
  • Supportive and collaborative work culture with avenues for professional growth and advancement

Qualifications:

  • Minimum of 4 years of experience in CPG sales or related account management within the off-premise channel
  • Experience in distributor management is essential
  • Possession of a valid Driver's License and ability to travel within the assigned territory
  • Preferred background in the beverage industry
  • Exceptional customer service, brand marketing, and negotiation skills
  • Proficient in networking, selling, and engaging with diverse groups
  • Outstanding communication and presentation abilities
  • Passionate and enthusiastic brand ambassador for a leading energy drink brand
  • Strong business acumen, including proficiency in Microsoft Office and Google Suite
  • Results-oriented and customer-centric mindset with a collaborative approach
  • Willingness to work flexible hours to accommodate outlet and distributor needs

Key Responsibilities:

Local & Key Account Programming (60%):

  • Establish new Points of Distribution (PODs) and maintain a robust pipeline of prospects
  • Enhance existing brand visibility and ensure superior representation compared to competitors
  • Meet all merchandising standards within local and key accounts, including coupon application and display construction
  • Identify consumer sampling opportunities in collaboration with local accounts and the field marketing team

Account Relationship Management (20%):

  • Develop and implement effective sales strategies in partnership with distributors based on local market insights
  • Build and nurture retailer relationships
  • Address retailer inquiries, concerns, or feedback
  • Collaborate with the Nutrabolt team to create and implement incentive programs that enhance brand loyalty and boost sales
  • Assist with product delivery as necessary
  • Regularly monitor inventory levels and review brand performance with the leadership team

Wholesaler Advocacy (10%):

  • Oversee wholesaler/distributor incentive programs
  • Participate in and lead General Sales Meetings (GSMs)
  • Schedule and engage in market visits and ride-alongs
  • Maintain regular communication with relevant distribution stakeholders

Communication & Reporting (10%):

  • Achieve sales objectives with consistent tracking and reporting
  • Submit all required reports promptly and accurately
  • Utilize CRM tools to document account interactions and key performance indicators
  • Conduct ongoing SWOT analyses and provide recommendations during reporting intervals
  • Gather and synthesize retailer feedback for the brand team

Compensation:

  • Salary: $60,000 - $65,000 annually
  • Bonus Potential: 30%
  • Car Allowance: $500 monthly
  • Communication Allowance: $75 monthly
  • Wellness Benefit: $75 monthly
  • Medical, Vision, and Dental coverage available
  • 401K plan

Are you ready to unleash your potential with C4 Energy Drink? Explore this exciting opportunity.