Senior E-commerce Manager
1 week ago
ChromaDex Corp is a global bioscience company dedicated to healthy aging. Our scientists partner with leading universities and research institutions worldwide to discover, develop, and create solutions to positively impact human health.
We're seeking a Senior E-commerce Manager to drive our digital shopping experience and ensure seamless integration with our company vision. As a key member of our team, you'll own the e-commerce experiences of our corporation, including direct-to-consumer, B2B, and content websites.
Responsibilities:
- Develop and execute a comprehensive e-commerce strategy aligned with business objectives, focusing on key initiatives such as subscription services, referral/loyalty programs, and feature development to achieve KPI targets and create a seamless shopping experience that aligns with customer needs and drives conversion, brand loyalty, and long-term engagement.
- Maintain the e-commerce roadmap, including managing the backlog and on-site brand or educational content, prioritized testing roadmap, manage A/B testing cycles, and implement winning experiments to enhance conversion rates and conduct usability testing, bug tracking, and on-site surveys to ensure an error-free, optimized customer journey.
- Design an optimized merchandising approach that balances user flow with product revenue goals, continually refining strategies to maximize user value.
- Track critical performance metrics (e.g., CR%, AOV, site revenue, site speed) and provide regular reports with actionable insights to improve initiatives.
- Gather business requirements from stakeholders and translate them into detailed development briefs, ensuring alignment across creative, marketing, and technical teams.
- Collaborate with the Business Development team to launch and manage localized Shopify storefronts, ensuring appropriate content, currencies, and payment methods for each region.
- Partner with analytics teams, utilizing GA4, Full Story, and dashboards to gather insights, track performance, and manage an A/B testing roadmap to refine the user experience and marketing strategies.
- Oversee product listings, optimize site performance within a headless commerce framework, and coordinate with supply chain teams for inventory management and identify opportunities to introduce new features, payment methods, and integrations across markets to improve user experience and expand capabilities.
- Implement tailored SEO strategies for each storefront to enhance search engine rankings and drive organic traffic, while managing external SEO agencies.
- Evaluate and prioritize web projects based on business impact and required effort to ensure efficient execution and stay informed about industry trends and best practices, driving ongoing improvements in processes, tools, and methodologies.
What We Need from You:
- Bachelor's degree in Life Sciences, Marketing, Business, or a related field.
- 4+ years of experience within the health & wellness, bioscience or pharmaceutical industry, with a strong background in website management and change management.
- Proven track record of taking ownership and successfully delivering results in a cross-functional environment.
- Strong analytical and quantitative skills with the ability to use data and metrics to back up assumptions, recommendations, and drive actions.
- Deep understanding of online distribution channels for consumer brands, market dynamics, and customer needs. Exceptional strategic thinking, leadership, and project management skills. Ability to navigate and manage cross-functional teams effectively.
Compensation:
$110,000 - $140,000 a year
The compensation that is offered to a successful candidate will depend on the candidate's skills, qualifications, and relevant experience.
Who We Are:
We are an equal opportunity employer that operates with an emphasis that People Matter. We respect and will consider every and all kinds of people regardless of race, color, religion, sex, sexual orientation, gender identity, age, natural origin, protected veteran status, disability, or any other factors prohibited by law or humanity.
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