Sales & Marketing Professional

2 months ago


Fort Collins, Colorado, United States Proven Content Full time
Job Title: Sales & Marketing Aficionado

**Job Summary:**

We are seeking an experienced Sales & Marketing Aficionado to join our team at Proven Content, a dynamic B2B content marketing agency. As a Sales & Marketing Aficionado, you will be responsible for opening new business accounts, building partnerships, and generating leads. If you are a detail-oriented, enthusiastic, and self-directed individual with excellent communication skills, we encourage you to apply.

Key Responsibilities:
  • Qualify, Present, Follow Up & Close New Clients: Utilize your sales skills to qualify potential clients, present our services, and close deals.
  • Understand & Use of BANT Framework: Familiarize yourself with the BANT framework (budget, authority, needs, and timing) to qualify sales leads and determine which ones are most likely to buy.
  • Build, Maintain and Grow 4 Lead Generation Channels: Develop and maintain four lead generation channels to consistently generate new leads.
  • Manage Prospect Pipeline: Utilize a CRM to manage the sales process from lead qualification to closing.
  • Build and Provide Engaging Sales Presentations: Create effective sales presentations, power points, and videos to showcase our services.
  • Quality Written, Verbal and Presentation Communication: Develop and maintain excellent communication skills to effectively communicate with clients and colleagues.
  • Track & Report Key Metrics: Monitor and report key metrics for lead generation and sales activities.
  • Direct New Client Kickoff Meetings: Facilitate new client kickoff meetings and hand-off to the client success team.
Preferred Skills and Qualities:
  • Exceptional Communication Skills: Ability to effectively communicate with clients, colleagues, and management.
  • Business Acumen: Understanding of complex business and marketing information.
  • Attention to Detail: Detail-oriented and excellent planning, calendaring, scheduling, and coordination skills.
  • Social Media & Email Lead Generation: Familiarity with social media and email lead generation techniques.
  • Up-to-Date Lead Generation & Sales Process: Knowledge of current lead generation and sales processes.
  • Persistent, Resilient, Bold, Unwavering Quest for WINNING and SUCCESS: A strong desire to succeed and win in sales and marketing.
Preferred Tools:
  • Slack: Familiarity with Slack communication platform.
  • Zoom: Experience with Zoom video conferencing.
  • Active Campaign: Knowledge of Active Campaign marketing automation platform.
  • Outlook: Familiarity with Microsoft Outlook email and calendar management.
  • LinkedIn: Experience with LinkedIn social media platform.


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