Senior Content Marketing Manager

3 days ago


San Francisco, California, United States SmithRx Full time
Job Title: Senior Content Marketing Manager

We are seeking a highly skilled Senior Content Marketing Manager to lead our content creation efforts and oversee our editorial process. This role will be responsible for producing high-quality content, managing the editorial calendar, and ensuring all content aligns with our brand voice and marketing objectives.

Key Responsibilities:
  • Develop and implement a comprehensive content strategy that drives engagement and conversions
  • Produce high-quality, engaging content across various formats, including long-form articles, whitepapers, case studies, ebooks, and website copy
  • Manage the editorial calendar, coordinating content production across teams
  • Lead brainstorming sessions to generate innovative content ideas that resonate with our target audience
  • Conduct in-depth research on industry topics to produce authoritative and valuable content
  • Collaborate with subject matter experts within the company to create technical or specialized content
  • Optimize content for SEO and lead generation
  • Provide mentorship and guidance to junior writers, helping to develop their skills
  • Establish and maintain a consistent brand voice across all content
  • Analyze content performance metrics and use insights to refine the content strategy
Requirements:
  • 7+ years of experience in content marketing or related field
  • Exceptional writing and editing skills with a strong portfolio of published work
  • Proven track record of creating content that drives engagement and conversions
  • Deep understanding of SEO best practices and content optimization techniques
  • Experience with content management systems and analytics tools
  • Familiarity with marketing automation platforms
  • Bachelor's degree in Journalism, English, Marketing, or related field; Master's degree is a plus
What We Offer:
  • Highly competitive wellness benefits, including Medical, Pharmacy, Dental, Vision, and Life Insurance
  • Flexible Spending Benefits
  • 401(k) Retirement Savings Program
  • Short-term and long-term disability
  • Discretionary Paid Time Off
  • 12 Paid Holidays
  • Wellness Benefits
  • Commuter Benefits
  • Paid Parental Leave benefits
  • Employee Assistance Program (EAP)
  • Well-stocked kitchen in office locations
  • Professional development and training opportunities


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