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Lead for CX Technology Solutions

2 months ago

Columbia, South Carolina, United States Blend360 Full time
Job Description

Company Overview:
Blend360 is a leading provider of AI-driven services, dedicated to creating significant impact for clients through the integration of data science, technology, and human expertise. Our mission is to empower ambitious visions by addressing substantial challenges, merging human talent with artificial intelligence. We are committed to unlocking value and fostering innovation for our clients by leveraging exceptional talent and data-informed strategies.

Position Overview:
The Director of Customer Experience Platforms will spearhead the CX practice area, focusing on the design of processes and the integration of marketing and platform data into comprehensive, impact-oriented solutions. This role demands a solid technical grasp of marketing technology (martech), advertising technology (adtech), cloud solutions, and customer experience platforms, along with the capability to lead and mentor a team of specialists dedicated to delivering solutions, whether it involves implementing advanced analytics tools, establishing taxonomy and naming conventions, or strategizing the utilization of technology for first-party data activation.

Key Responsibilities:

  • Strategically develop client solutions aimed at achieving omnichannel and hyper-personalized experiences, understanding the significance of both detailed and aggregated data and the technologies that can be utilized.
  • Provide thought leadership and best practices regarding the role of AI and emerging CX platforms to enhance the skills of the Blend360 team and elevate our clients' capabilities.
  • Navigate intricate enterprise client data ecosystems to extract essential requirements and dependencies from existing configurations, identifying new opportunities for technical consulting.
  • Efficiently collaborate with a diverse team, including Data Engineers and Data Scientists, to implement solutions that merge cloud and on-premises data sources, organizing data logically to align with business objectives.
  • Oversee the deployment of martech, adtech, and CX platforms, ensuring seamless integration with existing systems and data flows.
  • Work closely with marketing, IT, and analytics stakeholders to comprehend business needs and translate them into actionable business requirements, ensuring alignment with positive business outcomes.
  • Offer technical leadership and mentorship to a diverse team with various technical backgrounds, ensuring adherence to established processes throughout the development lifecycle.
  • Effectively communicate with senior stakeholders, managing delivery challenges with appropriate escalation and de-escalation strategies.
  • Develop and maintain comprehensive documentation for sales, presentations, and client deliverables.
  • Troubleshoot and resolve technical issues related to platform and data integrations.

Qualifications:

  • Bachelor's degree in Computer Science, Information Technology, or a related field.
  • 12+ years of experience in martech, adtech, and CX platform architecture and data integration.
  • Proven success in designing solutions for complex enterprise organizations.
  • Strong technical expertise in martech platforms (e.g., Salesforce Marketing Cloud, Adobe Experience Cloud), adtech solutions (e.g., Google Marketing Platform, Trade Desk), and CX platforms (e.g., Qualtrics, Pega).
  • Extensive experience in building and articulating complex data and technology integrations.
  • Familiarity with cloud platforms such as AWS, Azure, or Google Cloud.
  • Understanding of data management, integration, and ETL processes.
  • Excellent problem-solving abilities and capacity to work under pressure.
  • Strong communication and collaboration skills, with the ability to engage effectively with cross-functional teams.
  • Demonstrated history of successfully leading technical projects from inception to completion.

Preferred Qualifications:

  • Experience in unifying multiple identities into a single view.
  • Master's degree in Computer Science, Information Technology, or a related field.
  • Certification in relevant martech, adtech, and/or CX platforms.
  • Experience with AI and machine learning applications in marketing.
  • Familiarity with Agile/Scrum methodologies.