Digital Marketing and Business Development Professional

7 days ago

Bridgeport, Connecticut, United States Cahoot Full time
About the Role

Cahoot is seeking a highly motivated and analytical Marketing and Ecommerce Specialist to join our team. As a key member of our marketing team, you will be responsible for driving the execution of our Go-to-market strategy and propelling product adoption.

Key Responsibilities
  • Product Evangelism: Work closely with the sales and customer support teams to understand and clearly communicate our innovative product to online brands and retailers.
  • Content Creation: Research and create engaging customer-facing product content that can be used to drive digital marketing campaigns, including product info sheets, videos, landing pages, and email marketing.
  • Marketing Materials: Create PowerPoint presentations, product collateral, and other content needed to support product evangelism and marketing efforts.
  • Influencer Relations: Build influencer lists and establish communications with them to promote our product.
  • Digital Marketing: Execute creative strategies and growth hacking tactics to reach B2B buyers and fuel demand, as well as execute targeted inbound and outbound digital marketing campaigns to generate interest and demand.
Requirements
  • 2+ years of prior professional work experience in the technology domain.
  • Enrolled in an MBA or MS program at a top academic institution.
  • Experience working cross-functionally with Product, Marketing, and Sales teams.
  • Strong analytical and critical thinking skills with the ability to solve complex problems.
  • Excellent written, verbal, and visual communication skills.
  • Proven ability to excel in a fast-paced environment.
About Cahoot

Cahoot is a revolutionary order fulfillment and shipping optimization company that is changing the way online retailers fulfill their orders. Our peer-to-peer network of merchants working together to fulfill each other's orders is a game-changer in the ecommerce industry. We are a fun, energetic, and highly driven team that is passionate about our mission to improve profit margins for online retailers.

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