Sales and Marketing Coordinator

1 week ago

Federal Way, Washington, United States Lennar Homes Full time
Job Summary

We are seeking a highly motivated and experienced Sales and Marketing Coordinator to join our team at Lennar Homes. As a Sales and Marketing Coordinator, you will be responsible for generating and maintaining a robust sales pipeline through the use of internet-generated leads.

Key Responsibilities
  • Effectively capture and convert internet customer traffic into viable sales prospects by creating desire for internet customers to visit our Welcome Home Centers (WHC).
  • Create a positive experience for our internet customers through the use of email, online live chat and division 1-800 numbers.
  • Guide internet customers through Lennar's consultative sales process via email, live chat, phone and face-to-face meetings.
  • Provide immediate or same-day email or telephone response to all internet customer requests with a targeted goal of a one-hour turnaround for all initial correspondence.
  • Educate internet customers on current/future community and product offerings and incentive opportunities.
  • Qualify prospective customers based on desired location(s), timing for purchase, and availability of new homes as needed.
  • Follow up with internet customers per the follow-up program outlined by your division.
  • Partner with the on-site New Home Consultants (NHC) as appropriate to provide an extraordinary experience to our customers throughout the sales process.
  • Manage and distribute electronic marketing collateral to prospective customers who visit Lennar's website via Lennar's National Internet Center.
  • Create and effectively manage an internet customer database which includes interest lists and VIP interest lists.
  • Complete and utilize corporate and division-provided tracking and reporting tools to manage the internet prospecting process and provide transparency of daily activities via Lennar.
  • Have a competent understanding of the division's product and community offerings and incentive opportunities at all times.
  • Coordinate Sales Department efforts to improve collection of email contact information as part of customer registration process.
  • Regularly work in and around Lennar communities, including, primarily, WHC.
  • Monitor website data, digital photography, illustrations, and virtual tours on and other Lennar-affiliated websites.
  • Attend all company sales meetings, phone banks, and training programs.
  • Coordinate online efforts and reporting with the National Internet Center.
  • Perform all other duties as assigned.
Qualifications
  • One (1) year of related experience in the homebuilding industry preferred.
  • High school diploma or GED required.
  • Washington (WA) Real Estate Salesperson's license required; must be obtained within 6 months of date of hire.
  • Valid driver's license required with reliable transportation.
  • Maintain regular attendance and punctuality relative to daily work schedule is required.
  • Intermediate computer skills required.
  • Strong command of the English language.
  • Effective writing skills.
  • Must have extensive internet exposure and/or internet consumer experience.
  • Escrow and mortgage financing a plus.
  • Strong interpersonal and communication skills.
  • Ability to problem solve.
  • Ability to self-manage activities with minimal supervision.
  • Understand and follow posted work rules and procedures.
  • Committed to self-development of sales and internet skills.
  • Accept constructive feedback.
  • Team Player.
Physical Requirements

This is primarily a sedentary office position which requires the ability to occasionally bend, stoop, reach, lift, move, and carry office materials and supplies weighing 25 pounds or less.

Finger dexterity is required to operate a computer keyboard and calculator.

May be required to operate a motor vehicle.

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