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Social Media Content Manager

2 months ago

Austin, Texas, United States University of Texas at Austin Full time
Job Summary

We are seeking a highly skilled Social Media Coordinator to join our team at the University of Texas at Austin College of Liberal Arts. The successful candidate will be responsible for managing our social media presence across multiple platforms, including Instagram, Twitter, LinkedIn, Facebook, and YouTube.

Key Responsibilities
  • Develop and implement a comprehensive social media strategy aligned with the college's goals and university strategic priorities.
  • Collaborate with Student Affairs and Office of Student Engagement teams to maximize the impact of content creation efforts.
  • Identify emerging trends on social media and create engaging content to capitalize on them.
  • Manage social media campaigns, including paid advertising strategies and budgets.
  • Enact a social listening strategy and engage with the COLA community by responding to comments and messages.
  • Analyze engagement data and social media metrics to refine content strategy.
Requirements

The ideal candidate will have a strong understanding of social media platforms and their respective audiences. They will be able to create engaging content, develop effective social media strategies, and analyze data to inform their decisions.

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and creative individual who is passionate about social media, we encourage you to apply for this exciting opportunity.