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Digital Marketing Specialist
2 months ago
About the Role:
Rational 360 is seeking a highly motivated and detail-oriented Digital Marketing Fellow to support its digital marketing, corporate communications, public affairs, and advocacy team.
Key Responsibilities:
- Drafting of content, including social media posts, email marketing programs, and website copy.
- Conducting research on industry leaders, potential clients, and other brands.
- Reporting on campaign performance across channels, including online advertising, email and SMS marketing, and social media.
- Monitoring of trending social media conversations for reporting and noting timely opportunities for client participation.
Requirements:
- An interest in brand development and brand communication.
- Knowledge of social media platforms.
- Strong writing skills.
- Energetic and creative mind.
- Knowledge and experience with creative tools (e.g. Photoshop, Illustrator, and Canva) is a plus.
- Knowledge and experience with common social media monitoring and reporting tools (e.g. Brandwatch, Tableau, Crimson Hexagon, Digimind, Hootsuite, and Sprout Social) is a plus.
- Must have a bachelor's degree. A focus in journalism, digital marketing, business, PR or communications is a plus.
- Must be available to work full-time during the duration of the fellowship.
Benefits:
- The Rational 360 Digital Fellowship program is a minimum of six-month paid program in our Washington, DC office.
- Fellows are expected to work 40 hours per week and earn $17.50/hour.
- Fellows have the opportunity to grow their digital and communication skills through professional development trainings hosted weekly in the Rational 360 office.
- A member of the digital team will be paired with each fellow to mentor and train them throughout the duration of the fellowship.