Digital Marketing Director, Strategic Growth, Hybrid Opportunity

3 weeks ago


Chicago, Illinois, United States Huron Consulting Group Full time

Company Overview



Huron Consulting Group is a leading consulting organization that redefines what a consulting organization can be. We go beyond advice to deliver results that last. We help our clients transform for the future, advocate for them, and make a difference in partnership with our clients, shareholders, communities, and colleagues.



Salary Range



The estimated base salary range for this Digital Marketing Director role is $120,000-$174,000. This range reflects the competitive compensation and benefits package offered by Huron, including medical, dental, and vision coverage, a 401(k) plan with a generous employer match, an employee stock purchase plan, and a generous Paid Time Off policy.



Job Description



We are seeking an experienced Digital Marketing Director to join our team. As a Digital Marketing Director at Huron, you will play a critical role in developing and executing strategies to optimize our websites and paid traffic channels. Your goal will be to increase organic traffic, improve rankings, and maximize return on investment through both SEO and SEM efforts.



This role will require you to conduct thorough keyword research to identify opportunities aligned with content pillars and broader business goals. You will optimize existing content and identify new traffic opportunities, act as a consultant to our industry marketers on digital marketing campaigns, and lead SEO and SEM strategies.



Required Skills and Qualifications



The ideal candidate will have a Bachelor's degree and 8-10 years of experience as a digital marketing strategist. They will have proven experience in SEO and SEM strategies with a track record of successful campaigns, a solid understanding of performance marketing, conversion, and online customer acquisition, and familiarity with web analytics tools and SEO and SEM tools.



Benefits



Huron offers a competitive compensation and benefits package, including medical, dental, and vision coverage, a 401(k) plan with a generous employer match, an employee stock purchase plan, and a generous Paid Time Off policy. Our Wellness Program supports employee total well-being by providing free annual health screenings and coaching, bank at work, and on-site workshops, as well as ongoing programs recognizing major events in the lives of our employees throughout the year.



Others



Huron is fully committed to providing equal employment opportunity to job applicants and employees in recruitment, hiring, employment, compensation, benefits, promotions, transfers, training, and all other terms and conditions of employment. We are an equal opportunity employer and welcome applications from diverse candidates. If you're passionate about driving results through digital strategy, we'd love to hear from you.



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