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Sales Director

2 months ago

Lincoln, Nebraska, United States Lincoln Industries Full time
Job Summary

We are seeking a highly motivated and experienced Sales Director to lead our Digital Signage business. As a key member of our team, you will be responsible for driving sales, customer interaction, and marketing efforts to grow our presence in the industry.

Key Responsibilities
  • Market Penetration: Identify and target potential customers in the digital signage market. Develop and execute strategic sales plans to achieve and exceed sales targets.
  • Lead Generation: Generate leads through research, networking, and proactive outreach. Build and maintain a robust sales pipeline.
  • Customer Relationship Management: Establish and nurture strong relationships with new and existing clients. Understand their needs and provide tailored solutions to meet their requirements.
  • Sales Presentations: Deliver compelling sales presentations and product demonstrations to prospective clients. Articulate the value propositions of our digital signage solutions effectively.
  • Negotiation and Closing: Negotiate contracts and close sales deals to achieve and exceed sales targets. Handle objections and resolve customer concerns promptly.
  • Marketing Collaboration: Work closely with our marketing team to develop and implement marketing strategies, promotional campaigns, and sales materials tailored to the digital signage market.
  • Market Research: Conduct market research to identify trends, competitors, and opportunities within the digital signage industry. Provide insights and recommendations to inform business strategies.
  • Reporting: Maintain accurate records of sales activities, customer interactions, and pipeline status. Provide regular reports and updates to senior management.
Requirements
  • Proven track record of success in sales, preferably in the digital signage industry.
  • Entrepreneurial mindset with a strong drive for achieving and exceeding sales targets.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to work independently and as part of a team in a fast-paced, dynamic environment.
  • Strong analytical and problem-solving abilities.
  • Bachelor's degree in Business, Marketing, or a related field is preferred.
Additional Requirements
  • Outbound tele-sales experience.
  • Face to face sales experience.
  • Knowledge of school systems.
  • Knowledge of LED digital signage.
Travel Requirements

Primarily car travel in assigned territory (Nebraska, Iowa, Missouri, South Dakota, Kansas). Additional travel may be required as necessary.

Communication Skills
  • Must be able to read, write and comprehend the English language.
  • Ability to build immediate rapport with customers over the phone.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the public.
  • Must be able to communicate effectively in writing emails and customer mailers.
Other Skills
  • Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form.