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Senior Product Manager for Ads

2 months ago

San Mateo, California, United States Roblox Full time
Job Description

At Roblox, we're revolutionizing the way people interact and engage with each other in immersive digital experiences. As a Senior Product Manager for Ads, you'll play a critical role in shaping the future of advertising on our platform.

Key Responsibilities
  • Develop and execute a strategy for Roblox's ad partnership strategy, driving growth and improving access to a diverse range of demand sources.
  • Lead the integration with select partners and be accountable for driving ad demand at scale.
  • Partner with engineering, DSA, and design to build features that enable Roblox to grow demand while maintaining the quality advertising bar.
  • Devise strategies for managing ad quality, including ad fraud, integrity, and moderation in partnership with third parties.
Requirements
  • Deep familiarity with video ad technology and experience working with brands, agencies, and large media companies.
  • Experience with advertiser ad server products, DSP/SSP products, or other self-service ad platforms.
  • Strong understanding of brand advertising measurement methods, such as brand lift, audience verification, and brand safety.
  • Deep understanding of RTB advertising protocols and standards, such as OpenRTB and header bidding.
  • Experience driving standards with industry organizations, such as the IAB, MRC, GARM, and others.
What We Offer
  • Industry-leading compensation package.
  • Excellent medical, dental, and vision coverage.
  • Rewarding 401k program.
  • Flexible vacation policy.
  • Roblox Admin badge for your avatar.
  • Free catered lunches five times a week and several fully stocked kitchens with unlimited snacks.
  • Onsite fitness center and fitness program credit.
  • Annual CalTrain Go Pass.