Strategic Marketing Analytics Leader

5 days ago


New York, New York, United States Ipsos Full time
About Ipsos MMA
Ipsos is a world-renowned research company, primarily managed by researchers. We offer 75 data-driven solutions across 90 markets and bring together experts from various fields to deliver top-quality research and insights. Our mission is to help major companies solve their biggest problems by providing research, data, and insights on their target markets.

We have received the Great Place to Work Certification in 2022 & 2023 and serve over 5000 clients globally with our expertise. Job Overview:
We are seeking a seasoned Marketing Analytics Manager who will be responsible for leading teams and driving business growth through strategic marketing analytics initiatives. The successful candidate will possess excellent leadership skills and experience in leveraging analytical methodologies to drive value within client organizations.

About the Role
  • The ideal candidate will work closely with senior executives and internal teams to scope, deliver, and successfully implement client solutions.
  • This role involves collaborating with cross-functional teams to diagnose solutions to key organizational challenges and develop value-based roadmaps that support the application of Ipsos MMA's analytic solutions.
  • The selected individual will translate data and model results into actionable insights for clients, ensuring these recommendations are complete, accurate, relevant, understandable, and applicable to their businesses and needs.
  • This position requires the ability to lead projects and take full responsibility for project outcomes.
Key Skills and Qualifications
Qualified candidates should have:
  • A minimum of 3-5 years' experience in analytics and working with cross-functional teams.
  • A broad understanding of core and emerging analytics methods and approaches.
  • Strong knowledge of media and emerging media, as well as applicable analytics.
  • A diverse mix of data management and analytic vertical experience.
  • Outstanding work ethic, passion for the business, and a mental flexibility to design practical solutions.
  • Bachelors Degree in a related field, with a Master's preferred.
Salary Information
The estimated base salary range for this role is $130,000 to $180,000. Your final compensation will be determined based on non-discriminatory factors such as location, work experience, skills, knowledge, education, and/or certifications.

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