Paid Search Specialist

7 days ago


Milwaukee, Wisconsin, United States Brady Corporation Full time
About the Role

We are seeking a highly skilled Paid Search Associate to join our performance marketing team. As a Paid Search Associate, you will play a critical role in driving our digital marketing efforts and contributing to the growth of our business.

Key Responsibilities
  • Develop and execute paid search campaigns across various platforms, including Google Ads and Bing Ads.
  • Conduct thorough keyword research and analysis to optimize campaign performance.
  • Monitor and analyze campaign metrics, including impressions, clicks, conversions, and return on ad spend (ROAS).
  • Collaborate with the marketing team to develop and execute integrated campaigns across channels.
  • Stay up-to-date with the latest digital marketing trends and best practices.
Requirements
  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum 1 year of experience in digital media, preferably in paid search marketing.
  • Excellent analytical and problem-solving skills.
  • Strong communication and collaboration skills.
  • Ability to work in a fast-paced environment and prioritize multiple tasks.
About Us

Brady Corporation is a global leader in safety, identification, and compliance solutions. We are committed to providing our employees with a dynamic and inclusive work environment that fosters growth and development.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and detail-oriented individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.



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