Media Sales Consultant CPG/Shopper Marketing Expert

3 weeks ago

Greensboro, United States Urban Insite Full time
Job Summary

We are seeking a seasoned sales professional to join our team as a Media Sales Consultant CPG/Shopper Marketing Expert. The ideal candidate will have a deep understanding of the CPG and Shopper Marketing category, with a proven track record of success in building and maintaining client relationships.

Responsibilities
  • Develop and own CPG and Shopper Marketing client relationships
  • Manage a new business pipeline and be accountable for all steps of the sales process: Prospecting, Securing First Time Meetings, Maintaining an Accurate + Robust Pending Pipeline, Closing New Business partners
  • Team up with iHeartMedia divisional Sales Executives to develop client solutions and sell cross-platform integrated campaigns across Podcasts, Radio, Streaming, Events and Social
  • Maintain close, collaborative relationships with iHeart teams assigned to your campaigns, maintaining communication and oversight throughout execution and optimization
  • Collaborate with Marketing, Research, Planning and other internal sales divisions in the development of proposals and bespoke programs
  • Formulate and maintain Client Account Strategy Plans aimed at growing revenue on your specific accounts as well as utilizing Salesforce for tracking, reporting and forecasting
  • Be the voice of iHeartMedia category expertise at key industry events and client engagements
Qualifications
  • 3-5+ years in CPG and Shopper Marketing Sales (Media, Shopper, Grocery Industry)
  • Strong senior level marketer relationships across key brands a plus
  • Experience in building thoughtful, creative, high-impact integrated campaigns that follow the traditional and evolving category
  • Experience working with remote Sales leadership
  • Entrepreneurial self-starter who has demonstrated success in building and managing a book of business and can comfortably navigate a large company with a start-up mentality
  • Strong analytical skills with experience leveraging data and insights to communicate the benefits of marketing opportunities to brands
  • Creative problem solver who is highly adaptable and innovative
  • Collaborative leader who can demonstrate their ability to influence others with respect and build trust within a matrixed organization
Personal Characteristics
  • Live and breathe the category with a true passion for developing innovative solutions
  • Highly motivated to achieve results and contribute to a team's growth and collective mission
  • Ability to be scrappy and in the weeds while maintaining a strategic perspective and leading others
  • Operates with honesty and sound judgment
  • Relates well to all levels of an organization and comfortable operating with senior executives inside and outside the company
  • High level of agility and can embrace ambiguity and constant change
About iHeartMedia

iHeartMedia is the number one audio company in the United States, reaching 9 out of 10 Americans every month and with its quarter of a billion monthly listeners, has greater reach than any other media company in the U.S. The company's leadership position in audio extends across multiple platforms, including more than 850 live broadcast stations in over 160 markets nationwide; through its iHeartRadio digital service available across more than 250 platforms and 2,000 devices; through its influencers; social; branded iconic live music events; other digital products and newsletters; and podcasts as the #1 commercial podcast publisher. iHeartMedia also leads the audio industry in analytics, targeting and attribution for its marketing partners with its SmartAudio product, using data from its massive consumer base.

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