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Director, Video Programming and Content Strategy

2 months ago


Los Angeles, California, United States AdsWizz Full time
About the Role

We are seeking a highly skilled and experienced Director of Video Programming and Content Strategy to join our team at AdsWizz. As a key member of our team, you will be responsible for overseeing the day-to-day video programming and publishing operations for Team Coco, as well as executing all publishing and growth strategy for all SiriusXM-controlled YouTube channels.

Key Responsibilities
  • Executing on and optimizing SiriusXM's 3rd party video distribution strategy
  • Growing audiences/subscribers of existing YouTube channels
  • Planning and executing new channel launches for SiriusXM podcasts/shows
  • Utilizing YouTube analytics to iterate and optimize content strategies and communicating those strategies effectively with individual talent and production teams
  • Working with Ad Sales/Partnerships to ensure complete and timely fulfillment of all video ad sales agreements
  • Overseeing the day-to-day video publishing operations for Team Coco
Requirements
  • 10+ years professional editorial/programming experience
  • Bachelor's Degree or equal relevant work experience
  • 7+ years experience managing people or teams
  • Expertise in every aspect of YouTube channel management
  • Proven track record of audience engagement/growth on YouTube
  • Fluent understanding of Facebook, TikTok, Instagram and other social platforms
  • Experience with 3rd party analytics and optimization tools
  • Working understanding of podcasts/podcasting
  • Working familiarity with popular comedy and sports brands
  • Analytics expertise and experience with data-driven strategies
  • Basic understanding of video monetization best practices and video ad sales
  • Excellent, proven editorial judgement
  • Excellent copy writing skills
  • Must have legal right to work in the U.S.
What We Offer

We offer a competitive salary range of $136,800 - $150,000, and may be eligible for discretionary short-term and long-term incentives. We are an equal opportunity employer and do not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.