Associate Media Director, Retail and Commerce

4 weeks ago


Cleveland, Ohio, United States Wunderman Thompson Full time

About the Role:

We are seeking an Associate Media Director, Retail and Commerce to join our team at Wunderman Thompson. As a key member of our media team, you will be responsible for developing and executing media strategies that drive business results for our clients.

Key Responsibilities:

  • Develop and maintain a comprehensive media strategy that defines how paid media will be applied to increase engagement, visibility, and traffic across client initiatives
  • Oversee the translation of client program objectives into strategic and tactical retail media recommendations
  • Develop media campaign ideas, content, and promotions in coordination with account, strategy, and creative teams
  • Define key performance indicators and implement measurement, analytics, and reporting in coordination with analytics team
  • Key point of contact for media vendor relationships
  • Educate client and internal stakeholders on program performance
  • Oversee the centralization and analysis of all campaign results

Requirements:

  • 7+ years of media experience working in an agency setting
  • Strong understanding of digital media channels, preferably with CPG clients and retailers
  • Experience with retailer ecosystems, i.e. Walmart, Target Roundel, KPM required
  • Familiarity with Prisma and MediaOcean or equivalent software preferred
  • Understanding of new/emerging media developments
  • Experience managing junior team members

What We Offer:

  • Competitive benefits package
  • Opportunities for growth and development
  • Collaborative and dynamic work environment

About Wunderman Thompson:

We are a global marketing agency that helps brands navigate the ever-changing landscape of marketing and technology. Our team of experts is dedicated to delivering innovative solutions that drive business results for our clients.



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