Regional Market Development Manager

3 weeks ago

Rockville, Maryland, United States Thermo Fisher Scientific Full time
About the Role

The Regional Market Development Manager, OEM & NATx for the Biosciences Division (BID) is a key member of the marketing organization at Thermo Fisher Scientific. This role is responsible for building awareness, developing go-to-market plans, and generating demand for Thermo Fisher Scientific OEM solutions to achieve revenue targets.

Key Responsibilities
  • Lead the regional market development efforts for the Biosciences Division (BID) OEM & Nucleic Acid Therapeutics (NATx) portfolio, catering to customers in the diagnostics and life science tools industry.
  • Build engaging customer-facing messaging and sales tools to communicate the value proposition of Thermo Fisher Scientific brands as a leading OEM supplier.
  • Collaborate with cross-functional teams, including product management, global market development, and commercial, to capture technical information and insights vital for crafting effective sales & marketing materials.
  • Provide product, positioning, and go-to-market strategy training and communication to advise sales teams on a regular basis.
  • Ensure that all customer-facing materials are accurate, up-to-date, and aligned with the company's brand guidelines.
  • Discover the most relevant metrics to evaluate each stage of the customer's journey, enabling informed decision-making based on data.
  • Achieve financial and market goals for designated product portfolio. Perform and present detailed analyses & routine reporting around business performance and segmentation.
Requirements
  • Bachelor's degree in a relevant life science field (biology, microbiology, etc.).
  • Masters' degree in life sciences and/or MBA in marketing or business preferred.
  • Minimum of 3-5 years of experience in a marketing role, preferably in molecular diagnostics or immunodiagnostics, and familiarity with OEM and custom commercial supply products.
  • Experience with marketing strategy, planning, and execution; familiarity with life science research markets and competitors.
  • A proficient understanding of customer value proposition and demand/lead generation strategies.
  • Ability to proactively participate in teams working through various levels of internal and external operating mechanisms to achieve goals of the company, customer, and colleagues.
Why Thermo Fisher Scientific?

At Thermo Fisher Scientific, we believe in the power of our people to make a difference. When you join our team, you will have the opportunity to work on meaningful projects and be recognized and valued for your contributions. We foster a culture of inclusion and collaboration, where your ideas and perspectives are encouraged and respected. With world-class resources and a supportive work environment, you will have the tools and opportunities to excel and grow in your career.

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