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Marketing Specialist

2 months ago

Paramus, New Jersey, United States IPS Corporate Security Full time

Overview

IPS Corporate Security is searching for a skilled Marketing Specialist to contribute to our growing marketing efforts. This role will involve collaborating closely with managers and the sales team to enhance business development.

Responsibilities

  • Develop and execute engaging marketing and advertising campaigns across various social media platforms to elevate brand recognition.
  • Generate comprehensive marketing reports by analyzing and summarizing sales data, providing valuable insights into campaign performance.
  • Manage and leverage our sales platform effectively to identify promising sales leads and nurture potential client relationships.
  • Implement strategic marketing and advertising campaigns by conducting thorough sales forecasts, crafting compelling strategies, plans, and objectives. This includes organizing impactful sales presentations and maintaining updated calendars.
  • Provide invaluable support to the sales team by facilitating meetings with prospective clients, offering insightful marketing guidance, and contributing potential sales forecasts.
  • Stay ahead of industry trends by identifying emerging opportunities on our sales platform and developing targeted marketing campaigns to capture those clients.
  • Coordinate and execute effective email campaigns aimed at nurturing potential leads and driving conversions.
  • Demonstrate a commitment to organizational goals by readily accepting ownership of new tasks and responsibilities.

Qualifications

  • Minimum 2 years of proven experience in marketing, demonstrating a strong understanding of marketing principles and best practices.
  • 1 year of relevant sales experience is preferred, showcasing the ability to build relationships and generate leads.