Regional Sales Director, Wine Portfolio
4 weeks ago
Avaline is seeking a skilled and results-driven Lead Regional Sales Manager to oversee the sales of its wine portfolio in Florida. The ideal candidate will have a strong business acumen, extensive knowledge of the wine industry, and excellent leadership skills.
About the RoleThis position offers an estimated salary of $80-110K per year, plus bonus and equity opportunities. Benefits include medical (90% employer contribution), dental (75% employer contribution), vision (75% employer contribution), share options, unlimited PTO, 18 paid holidays, product allowance, electronics allowance, HSA/FSA, 401k, paid parental leave, life & disability insurance, company-sponsored WSET certification, and employee discounts.
Key Responsibilities- Manage and grow Avaline's wine portfolio in the assigned territory and channels
- Track depletions and oversee the execution of sales programs
- Conduct fieldwork by visiting key accounts across different channels
- Collaborate with Sales Director and Distributor Partners to create and execute market plans that hit goals
- Ensure Distributor Partners adhere to brand standards
- Build strong relationships with top key accounts, both on-premise and off-premise
- Support national account execution at the regional level
- Expand portfolio distribution by presenting new SKUs and brands
- Launch and introduce new wines in the market
- Analyze sales data using iDig, eRNDC/Microstrategy, and internal dashboards to optimize performance
- Maintain communication with chain execution leads across the territory
- Lead events and market activities alongside our in-house team and agency partners
- Strong business sense with a focus on sales analysis
- Extensive wine knowledge—WSET and CMS certifications are a plus
- A track record of delivering top-notch work
- Problem-solving mindset
- Eager to learn and grow
- Leadership skills with a collaborative mindset
- Great communication skills, both written and verbal
- Organized, efficient, and able to manage multiple priorities
- Experience in wholesale supply chain management, including building relationships, launching products, and growing sales while managing profitability
- Proficiency in Microsoft Office (PowerPoint, Excel, Word)
- 5+ years of experience in the wine or spirits industry
- A Bachelor's Degree or equivalent experience is preferred
- Existing business relationships in the FL market are a must; experience working with RNDC is a plus
Avaline is an Equal Opportunity Employer and actively seeks to create a diverse work environment. Candidates from all backgrounds are encouraged to apply.
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