Digital Marketing Strategist

6 days ago


Birmingham, Alabama, United States Better Hire Full time
Job Overview

Better Hire seeks a talented Digital Marketing Manager to join our team. As a key member of our digital marketing department, you will be responsible for building, managing, and optimizing digital marketing campaigns across various channels in support of our client's goals and objectives.

Salary: $85,000 - $110,000 per year

Key Responsibilities

  • Manage day-to-day campaign activities across various digital channels, including ongoing analysis and optimizations based on campaign goals
  • Campaign research, planning, and setup across Google and Facebook as well as other digital platforms
  • Provide tactic recommendations based on unique client goals and audiences
  • Cross-departmental collaboration to ensure strategy alignment

Required Skills and Qualifications

  • Building, managing, and testing paid marketing campaigns across multiple channels including, but not limited to Facebook and Google Ads
  • Critical thinking and creative problem-solving skills to tackle the unique challenges of each client and campaign
  • Ability to analyze data and optimize campaigns to drive performance
  • Working knowledge of Google Tag Manager and Google Analytics 4 is a plus, but not required

Benefits

  • Flexible Hybrid work environment
  • Growth opportunities within the company


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