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Senior Director, Customer Experience and Market Strategy
2 months ago
Agilent Technologies is seeking a Senior Director, Customer Experience and Market Strategy to lead our global segment marketing and customer experience efforts. This is a critical leadership role in our commercial organization, responsible for developing and implementing a comprehensive market and customer segmentation framework, processes, and tools to identify and address unmet customer needs.
Key Responsibilities- Develop and implement a global market and customer segmentation framework, processes, and tools to identify and address unmet customer needs.
- Lead the development of marketing frameworks and associated customer/market insights to create a global "single source of truth" for Agilent's market segment and customer approach.
- Define and govern Agilent's market segment and persona model, leveraging the approach to develop a deep and common understanding of our customers and markets into the enterprise.
- Utilize market data to identify the most attractive market segments for strategic growth and help steer the organization in a cross-functional manner to capitalize on these opportunities.
- Act as an evangelist for a "Customer First" mindset across the organization, developing a culture of "outside-in" thinking across the wider enterprise.
- Bachelor's degree or University degree or equivalent.
- 15+ years related experience in sales and/or marketing, in addition to 10+ years of relevant experience as a first/second level manager.
- Demonstrated management and leadership skills at the global level in the implementation of organizational strategies, projects, technologies, and processes.
- Demonstrated experience with the development of strategy at the enterprise level, especially strategies focused on customer and market segment trends.