Senior Digital Strategist

4 weeks ago


Brooklyn, New York, United States CITY OF NEW YORK INC Full time
{"title": "Senior Digital Strategist", "description": "Job Summary

The City of New York is seeking a highly skilled Senior Digital Strategist to join our Creative Communications team. As a key member of our team, you will be responsible for developing and implementing digital strategies that drive engagement and inform branding decisions across multiple platforms.

Responsibilities
  • Lead projects that create engaging content across multiple platforms
  • Inform branding and strategic decision making, platform to platform, channel to channel, based on performance insights findings
  • Develop multi-platform campaigns with impact-driven and community-generated call to actions
  • Lead the artistic and strategic production of validation packages for celebrities and other notable influencers
  • Foster and manage relationships with City agencies, partner organizations and experts to develop research methodology, user experience mapping and concept development with community perspectives
  • Collaborate well; give and receive feedback quickly
  • Liaise with different staff members and policy makers for information/on-point messaging
  • Identify weekly artistic opportunities for the intersection between City government and trending stories
  • Assist with special projects and initiatives as assigned
Qualifications

To be considered for this role, you must have a baccalaureate degree in a relevant field and one year of full-time paid experience as a commercial or graphic artist. Alternatively, you may have a four-year high school diploma or its educational equivalent plus two years of training in a technical school approved by a state's Department of Education or comparable governmental agency, in oils, water colors, painting, design, black and white, layout, computer graphics, and other art media, and three years of acceptable full-time paid experience as a commercial or graphic artist.

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.

", "lang_code": "en"}

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