Strategic Content Developer

3 weeks ago


Philadelphia, Pennsylvania, United States Hybrid Full time
About the Role

We are seeking a talented Creative Copywriter to join our creative team at Hybrid, a globally recognized Full Service Digital Media Company based in Philadelphia with 5 offices worldwide.

As a key member of our creative team, you will be responsible for developing impactful content across various channels to help our clients achieve their marketing objectives and enhance their brand presence.

Key Responsibilities
  • Develop creative concepts, messaging strategies, and content plans that align with our clients' business objectives.
  • Write clear, concise, and persuasive copy for a wide range of marketing materials, including websites, landing pages, campaigns, social media posts, advertisements, and promotional materials.
  • Conduct research to gather information and insights on industry trends, competitor strategies, and audience preferences to inform content development and messaging strategies.
  • Collaborate closely with other members of the creative and marketing teams to develop integrated campaigns that effectively communicate key messages and drive engagement.
  • Proofread and edit content to ensure accuracy, clarity, grammar, and adherence to brand guidelines before finalizing deliverables for client review and approval.
Requirements
  • Minimum of 2-3 years of professional experience in copywriting, content creation, or marketing communications, preferably within the higher education industry.
  • Strong portfolio showcasing a diverse range of writing samples across various mediums and formats, demonstrating creativity, storytelling ability, and strategic thinking.
  • Thorough writing, editing, and proofreading skills, with a keen eye for detail and a passion for crafting engaging and persuasive content.
  • Solid understanding of branding principles, messaging strategies, and audience segmentation, with the ability to tailor content to different target audiences and channels.
About Us

Hybrid is a Full Service Digital Media Company based in Philadelphia with 5 offices worldwide. We create compelling media for Higher Education market leaders.

We offer a range of benefits, including a monthly contribution to your physical health or wellbeing costs, paid training for career accreditations, internal mobility options, and a comprehensive Health, Vision, Dental insurance plan.



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