Brand Marketing Strategist

3 days ago


Buena Park, California, United States cesna Full time

At Cesna, we're seeking a highly skilled Brand Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing integrated marketing campaigns that drive business growth and brand awareness.

Job Description:

We estimate the annual salary for this position to be around $120,000 - $180,000, depending on experience. In this role, you'll need to have a strong understanding of marketing channels, campaign management, agency collaboration, social media, content marketing, and e-commerce.

The ideal candidate will think big, execute effectively, and balance creativity with data-driven insights. You'll work closely with our Marketing Director to lead the annual marketing communication planning process, collaborating with category cross-functional team members and agency partners.

You'll assist in crafting the strategic vision for content and engagement strategies across all channels, ensuring alignment with the brand and its mission/values. Additionally, you'll collaborate with our social media agency to develop and implement the social media strategy, encompassing community management.

Key qualifications include 8+ years of experience in CPG brand marketing (digital & social) experience, rich experience and knowledge of integrated marketing campaigns that include digital, social, e-commerce, and in-store promotions.



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