Digital Marketing Strategist
5 days ago
The Identified Talent Solutions client is a leading e-commerce company thriving on Amazon and Shopify platforms, dedicated to introducing cutting-edge products and crafting immersive customer journeys.
Salary$85,000 - $110,000 per annum (dependent on experience).
Key ResponsibilitiesThis role is instrumental in driving traffic to their e-commerce hubs and cultivating strategic alliances with influencers and video production teams to craft captivating promotional content.
Responsibilities- Traffic Boost: Develop and execute strategies to funnel targeted online traffic from various digital channels (excluding Amazon and Shopify) to their e-commerce hubs.
- Influencer Engagement: Identify, negotiate, and oversee collaborations with influencers and thought leaders in North America to bolster brand exposure and credibility.
- Video Content Coordination: Collaborate with video production teams to create top-notch promotional videos aligned with their brand identity. Oversee the creative process from ideation to post-production.
- Content Amplification: Strategically distribute and amplify video content across social media and online platforms to expand reach and drive engagement.
- Analytics and Refinement: Monitor and analyze campaign performance metrics and content promotion initiatives, leveraging insights to refine and optimize strategies continually.
To succeed in this role, you will require:
- A proven track record in digital marketing, particularly in SEO, social media management, and content marketing.
- Strong networking prowess, evidenced by successful partnerships with influencers and content creators.
- Creative flair and content creation expertise, with a knack for producing and promoting compelling video content.
- Proficiency in data analysis tools and metrics to gauge the effectiveness of digital campaigns and guide strategic decisions.
- Exceptional project management skills, adept at juggling multiple projects in a fast-paced environment.
- Outstanding communication abilities, both written and verbal, with the capacity to craft impactful messages resonating with diverse online audiences.
Please note: 100% Onsite
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