Senior Manager, Consumer Data Activation Lead

1 week ago


El Segundo, California, United States L'Oreal USA, Inc Full time
Job Title: Senior Manager, Consumer Data Activation Lead

At L'Oreal USA, Inc, we are seeking a highly skilled Senior Manager, Consumer Data Activation Lead to join our team. This role will be responsible for developing and executing B2B2C programs that drive customer acquisition, retention, and loyalty.

Key Responsibilities:
  • Develop and implement data-driven strategies to drive customer engagement and retention
  • Collaborate with cross-functional teams to design and execute B2B2C programs
  • Own the critical function of 1P data collection and activation across all B2B and B2C-facing channels
  • Track and measure brand-owned data to provide data-driven consumer insights
Requirements:
  • 6+ years of relevant experience in B2B2C CRM, digital project management, and performance marketing
  • Proven track record in driving CRM strategies, database growth, digital engagement, and ecommerce sales
  • Exceptional teamwork skills and ability to partner closely with cross-functional stakeholders
  • Strong analytical skills and in-depth database segmentation experience
What We Offer:
  • Competitive salary range: $107-140k base
  • Comprehensive benefits package, including medical, dental, vision, 401K, and pension plan
  • Flexible time off and access to company perks, including VIP access to L'Oreal's internal shop

We are an equal opportunity employer and welcome applications from diverse candidates. If you are a qualified individual with a disability or a disabled veteran, please contact us to request reasonable accommodations.



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