Sales Representative

7 days ago


Meriden, Connecticut, United States Hearst Full time
About the Role

We are seeking a highly motivated and digitally savvy Account Executive to join our advertising team at Hearst Connecticut Media Group.

As an Account Executive, you will be responsible for developing and managing a sales pipeline and building new business relationships with local advertisers throughout Connecticut.

You will work with your customers to promote compelling solutions that best fit their marketing needs.

As an advocate for the customer within the Hearst Connecticut Media Group, the role works in cooperation with other departments to ensure we can meet and exceed customer expectations both in performance and process.

Key Responsibilities
  • Lead Generation: Call on local small to medium sized businesses to show the value of our suite of digital media advertising products from social media, display, video, programmatic, SEO/SEM to traditional advertisements.
  • Generate new leads through cold calling, networking, and prospecting, as well as staying aware of any new businesses opening in the area.
  • Own the sales cycle and will have the support of your local account management team to aid in continued support after the sale
  • Product Expertise: Become an expert on our digital and print products/services.
  • Implementing marketing strategies, delivering effective sales presentations with passion to consistently earn, retain and increase revenue
  • Create engaging advertising solutions to solve clients' business needs
  • Recommend new products and promotional opportunities to current clients and handle objections efficiently
  • Manage client pipeline and monthly revenue forecast
Requirements
  • BA/BS degree in Advertising, Marketing, or Communications a plus or equivalent experience
  • 2+ years of business-to-business outside sales in advertising or media, with a proven success in new business acquisition and exceeding revenue goals
  • Superior presentation, interpersonal, and communication skills
  • Technically savvy with experience in Salesforce, Excel, and PowerPoint
  • Goal-oriented, competitive, and forward-thinking with strong business and financial acumen
About Us

Hearst Connecticut Media Group is the leading news organization in the state, serving readers across all platforms through its news portfolio-including CT Insider, the Connecticut Post, New Haven Register, Danbury's News-Times,Greenwich Time, Stamford Advocate, The Register Citizen, The Middletown Press, The NorwalkHour, Connecticut Magazine and more.

With the largest news gathering team in the state, HearstConnecticut has a serious journalistic commitment to provide local, watchdog and investigative reporting that informs, educates and entertains the communities they serve.



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