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Associate Director of Ad Operations

2 months ago

New York, New York, United States ESPN Full time
Job Summary

We are seeking an experienced Associate Director of Ad Operations to lead our digital media operations team. As a key member of the ESPN Media team, you will be responsible for overseeing the execution of advertising campaigns across various digital media channels, managing a team of ad operations professionals, and collaborating with sales and marketing teams to ensure campaign objectives are met.

Key Responsibilities
  • Lead a team of ad operations professionals to ensure the successful execution and delivery of advertising campaigns across multiple digital media platforms.
  • Oversee end-to-end campaign tracking, tagging, and trafficking to ensure accurate measurement of key media performance indicators across ESPN O&O and paid digital media channels.
  • Collaborate with internal and external teams to drive resolution efforts and develop processes related to trafficking, workflows, and tools that support effective project delivery.
  • Effectively communicate project status by creating and maintaining comprehensive project plans and providing regular updates on schedules, progress, risks, change impacts, results, etc.
  • Stay up-to-date on industry trends and emerging technologies to implement innovative ad operations solutions and manage relationships with ad tech vendors and partners.
Requirements
  • Minimum 7 years of experience in digital operations, media, or a related field.
  • Minimum 4 years of experience managing a team and fostering a collaborative culture.
  • Must have experience with direct response campaigns and ability to organize tasks effectively and develop workflows.
  • Technologically savvy and able to sift through digital tools smoothly.
Preferred Qualifications
  • Comfortable working in a fast-paced and dynamic environment, supporting new products/businesses supported by a proven large-scale media property.
  • Excellent communication skills and proven collaborator, and is comfortable navigating a matrixed organization and stewarding stakeholder relationships.
Education
  • Bachelor's degree or equivalent in business, computer science, marketing, or a related field.