Senior Manager of Demand Generation Programs
6 hours ago
MOTOR Information Systems, a subsidiary of HEARST, is seeking a dynamic Senior Manager of Demand Generation Programs to drive growth through close collaboration with marketing leadership, sales, marketing operations, and content marketing teams.
Key Responsibilities:- Develop a comprehensive understanding of the market opportunity and sales targets and build and execute a cohesive demand strategy and plan to achieve bookings, pipeline, and growth goals.
- Utilize AI to enhance campaign effectiveness and personalization, ensuring targeted and relevant communication with potential leads.
- Understand MOTOR's customers, products, target segments, and audiences, and determine the best ways to reach buyers throughout the customer journey.
- Build and develop a marketing attribution model to accurately measure and optimize the impact of marketing activities on the sales pipeline, revenue, and sales cycle length.
- Partner with Digital Marketing to develop cohesive demand and digital strategy and testing within inbound and outbound channels, including but not limited to SEO, SEM, paid social, display, remarketing, outbound media, webinars, ABM (Account Based Marketing), email marketing, and nurtures.
- Forecast, measure, analyze, and report the impact of demand marketing activities on the sales pipeline, revenue, and sales cycle length.
- 7+ years of B2B demand generation experience in SaaS, Data Services, or Public Sector.
- Highly motivated, thrives in a fast-paced team environment, and is readily adaptable to changing market and organizational requirements.
- Experience with Marketing Automation platforms (i.e., HubSpot, Marketo, etc.) and CRM (Salesforce).
- Experience with Account-based Marketing and Sales Enablement.
- Experience developing creative campaigns and executing email marketing, social advertising, content syndication, SEM, and paid digital strategies.
- Strong reporting capabilities with the ability to track campaign performance and associated spending at a detailed level.
- Excellent communicator with proven ability to convey complex ideas and data in written, presentation, and spoken formats to various audiences.
MOTOR Information Systems provides many millions of unique data points, in virtually any formation required by a customer, completely tailored to their business's need, covering all vehicles, class 1 through class 8.
No one has MOTOR's vast database - all of which is categorized by year, make, model, engine, VIN and Auto Care Association vehicle classification.
MOTOR is headquartered in the automotive capital of the world and employs nearly 300 talented staff members. Many are ASE, and I-CAR certified - providing customers with thousands of years of collective automotive experience.
-
Senior Living General Manager
2 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeJob Title: Senior Living General ManagerAt Sunrise Senior Living, we are seeking a highly skilled and experienced Senior Living General Manager to lead our team and provide exceptional care to our residents.Key Responsibilities:Oversee the overall leadership, management, and success of the communityDevelop and implement strategies to maximize revenue and...
-
Senior Program Manager
4 weeks ago
Troy, Michigan, United States Smartwork IT Services Full timeJob OverviewPosition Title: Senior Project ManagerEmployment Type: Full-time, On-siteSmartwork IT Services is looking for a dedicated Senior Project Manager to enhance our dynamic team. The successful candidate will oversee the complete project lifecycle, from initial approval and planning through to execution and final closeout, ensuring that projects are...
-
Senior Sales Manager
2 weeks ago
Troy, Michigan, United States Leggett & Platt Incorporated Full timeSenior Sales Manager - North AmericaWe are seeking a highly skilled Senior Sales Manager to lead our North America sales team. As a key member of our Automotive Group, you will be responsible for driving sales growth and developing strategic relationships with key customers.Key Responsibilities:Identify and pursue new business opportunities to drive sales...
-
Senior Sales Manager
2 days ago
Troy, Michigan, United States Leggett & Platt Incorporated Full timeJob Title: Senior Sales ManagerWe are seeking a highly skilled Senior Sales Manager to join our growing Automotive Team in Detroit, MI. As a Senior Sales Manager, you will be responsible for driving sales growth and developing strategic relationships with key customers in the North American market.Key Responsibilities:Identify and pursue new business...
-
VP & General Manager of Government Programs
4 hours ago
Troy, Michigan, United States Henry Ford Health System Full timeJob Title: VP & General Manager of Government ProgramsHenry Ford Health System is seeking a seasoned executive to lead our Government Programs division. As VP & General Manager, you will be responsible for developing and executing a multi-year strategy for government health plans, driving business growth, and enhancing member retention.Key...
-
Senior Program Manager
4 weeks ago
Troy, Michigan, United States 77 Consultants Full timeJob OverviewAbout 77 Consultants77 Consultants is a reputable provider of Structured Cabling & Fiber Optic Infrastructure and Security Solutions. With a strong presence in the industry, we have established a legacy of delivering high-quality services characterized by integrity and expertise. Our commitment to safety and excellence is paramount in all our...
-
Executive Director
3 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeAbout the RoleSunrise Senior Living is seeking an experienced Executive Director to lead our premier senior living community. As a key member of our leadership team, you will be responsible for providing comprehensive leadership in goal setting, operational management, and long-term growth.Key ResponsibilitiesCommunity Leadership: Foster a positive,...
-
Senior IT Program Manager
5 days ago
Troy, Michigan, United States Flagstar Bank, N.A. Full timeJob Title: Sr. IT Program ManagerFlagstar Bank, N.A. is seeking a highly skilled Sr. IT Program Manager to lead the planning, analysis, execution, and delivery of technical programs supporting key business initiatives.Key Responsibilities:Design and implement policies, system monitors, and controls to ensure the successful management and reporting of...
-
Senior Tax Manager
10 hours ago
Troy, Michigan, United States Jobot Full timeSenior Tax Manager OpportunityThis is a hybrid remote position with work from home schedule on Mondays and Fridays.About the RoleWe are seeking a highly experienced Tax Manager or Senior Tax Manager with at least 5 years of Public Accounting experience. A general focus is fine, but some preferred areas would be Real Estate, Manufacturing, and/or...
-
Dining Services Manager
3 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeAbout the RoleSunrise Senior Living is seeking a highly skilled and experienced Dining Services Manager to join our team. As a key member of our culinary operations team, you will be responsible for providing exceptional customer service, leading and managing the dining and hospitality operations in our community.Key ResponsibilitiesFood Preparation and...
-
Dining Service Manager
4 hours ago
Troy, Michigan, United States Sunrise Senior Living Full timeJob Title: Dining Service ManagerSunrise Senior Living is seeking a highly skilled and experienced Dining Service Manager to join our team. As a key member of our community, you will be responsible for providing exceptional customer service, leading the dining and hospitality operations, and ensuring the highest quality food and service...
-
Executive Director
3 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeAbout the RoleWe are seeking an experienced and dynamic Executive Director to lead our Senior Living Community in enabling our residents to live their best lives. As a key member of our leadership team, you will be responsible for overseeing the overall strategy and direction of our community, ensuring that we deliver exceptional care and services to our...
-
Executive Director
3 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeJob SummaryWe are seeking an experienced and dynamic Executive Director to lead our Senior Living Community in delivering exceptional care and services to our residents. As a key member of our leadership team, you will be responsible for overseeing the overall operations of the community, including financial management, sales and marketing, and resident...
-
Troy, Michigan, United States Health Alliance Plan of Michigan Full timeSenior Analyst of Revenue Management and Risk Adjustment - Health Alliance PlanGENERAL SUMMARY:The Revenue Management and Risk Adjustment department (RMRA) plays a critical role in overseeing the Financial Reporting and Analysis functions related to government-funded product lines. Under the guidance of the Department Manager, this position is essential for...
-
Management Development Program
2 weeks ago
Troy, Michigan, United States Stewart's Shops Full timeJob OpportunityStewart's Shops, a leading convenience store chain in New York and Vermont, is seeking a Manager Trainee to join its fast-track training program. As a Manager Trainee, you will work closely with a Shop Manager to learn operational standards and procedures, and have the opportunity to grow into a Shop Manager role.Responsibilities:Develop...
-
Senior Construction Project Manager
2 weeks ago
Troy, Michigan, United States Michael Page Full time{"Job Title": "Construction Senior Project Engineer", "Company Overview": "Michael Page is a leading recruitment agency that specializes in placing top talent in the construction industry. Our client is a family-owned General Contractor with over 50 years of experience and a strong emphasis on positive company culture.", "Job Summary": "We are seeking a...
-
Executive Director
3 weeks ago
Troy, Michigan, United States Sunrise Senior Living Full timeJob SummaryWe are seeking an experienced and dynamic Executive Director to lead our Senior Living community. As a key member of our leadership team, you will be responsible for driving business growth, improving operational efficiency, and delivering exceptional resident experiences.Key ResponsibilitiesBusiness Development: Develop and implement strategies...
-
Tax Senior Manager
6 days ago
Troy, Michigan, United States Jobot Full timeJob Title: Tax Senior ManagerWe are seeking a highly motivated and experienced Tax Senior Manager to join our finance team. As a key member of our team, you will be responsible for overseeing all aspects of tax compliance, planning, and strategy.Responsibilities:Manage and oversee all tax-related operations, including planning, compliance, and audits.Review...
-
Program Manager
2 weeks ago
Troy, Michigan, United States Aptiv Full timeAbout the RoleWe are seeking a highly skilled and experienced Program Manager to join our Advanced Safety & User Experience team at Aptiv. As a Program Manager, you will be responsible for driving global, cross-functional teams to deliver advanced driver-assistance systems (ADAS) to enhance vehicle safety within the consumer market.Key ResponsibilitiesDrive...
-
Senior Golang Software Engineer
4 weeks ago
Troy, Michigan, United States Pioneer IT Systems Full timePosition: Senior Golang Software EngineerType: Contract PositionDuration: Long-term engagementExperience Required: 10+ years in software developmentOverview:We are seeking a highly skilled Senior Golang Software Engineer to join our team at Pioneer IT Systems. This role demands a deep understanding of software engineering principles and a strong background...