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Vice President of Marketing
2 months ago
We are seeking a seasoned Vice President of Marketing to lead all marketing initiatives within the organization and craft a comprehensive marketing strategy and vision. You will manage a dynamic team of marketing professionals and steer our marketing endeavors towards exceptional outcomes. An outstanding VP of Marketing is not only passionate about their field but also possesses extensive knowledge of diverse marketing practices.
They are capable of merging a pragmatic approach with innovative business insights and guiding teams through intricate marketing processes. The primary objective is to ensure that the company's marketing strategies effectively enhance our competitive edge.
Main Responsibilities:
- Boost our digital footprint through engaging storytelling and article publication.
- Work closely with internal SEO and SEM teams to design, develop, and execute impactful digital marketing campaigns, including mass SMS and email outreach to our existing network.
- Plan and execute promotional campaigns, public relations, and various marketing activities across multiple channels (such as industry-specific podcasts and press releases).
We are an innovative e-commerce startup located in New York, with over 30 years of combined experience in dealership-related sales. Our mission is to revolutionize the way consumers purchase or lease vehicles compared to traditional dealership methods, with a focus on the ride-share driver market. By maintaining low operational costs, we are able to offer some of the most competitive rates in the industry while continually striving for improvement.
The cornerstone of our growth and innovation lies in our workforce. Our team is composed of skilled professionals who are dedicated and experienced. We ensure that their contributions are recognized with competitive salaries, commission structures, and ample opportunities for career growth and advancement. We are looking to expand our team with talented individuals.
QUALIFICATIONS:
- Demonstrated experience as a Vice President of Marketing or in a comparable role.
- Strong grasp of market research methodologies and data analysis techniques.
- BSc/BA in business administration, marketing, communications, or a related field; MSc/MA is a plus.
