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Senior Brand Partnership Manager
2 months ago
Linqia, Inc. stands at the forefront of the expanding creator marketing sector. We collaborate with prominent global brands such as Danone, AB InBev, Kimberly-Clark, Unilever, and Walmart to craft impactful and successful influencer marketing initiatives. Our advanced AI-driven platform, complemented by a team of specialists, is revolutionizing the influencer marketing landscape.
We prioritize intelligence, acknowledge talent, and foster a culture that promotes both professional advancement and personal growth. Our environment thrives on innovation and accountability, with a customer-centric approach that delivers genuine value in all our endeavors. Our team comprises intelligent, diligent individuals who uphold integrity and enjoy a vibrant workplace as we strive for success. At Linqia, you will collaborate with like-minded professionals who are enthusiastic about marketing in a dynamic, fast-paced, and data-oriented setting.
Position Overview:
The Senior Brand Partnership Manager will be tasked with executing a consultative sales strategy directed at Fortune 1000 brands, shopper, and media agency teams. The ideal candidate will possess expertise in creator marketing and influencer strategies, showcasing a robust digital and social media background. A proactive, solution-oriented sales approach is essential, along with a results-driven mindset. Established relationships within the CPG, QSR, finance, or healthcare/pharma sectors are highly desirable. You will oversee the complete sales process, from prospecting to understanding client needs and presenting tailored solutions as a trusted advisor.
Key Responsibilities:
- Engage directly with Fortune 1000 companies and their agency partners to inform them about the advantages of creator marketing and the significance of creator-generated content.
- Utilize a consultative sales methodology that aligns with client objectives while maintaining urgency in closing agreements.
- Articulate our solutions with enthusiasm, emphasizing the benefits of targeted, trend-setting, creator-generated content at scale.
- Recognize the importance of data-driven media solutions and leverage insights and analytics to penetrate client accounts and finalize deals.
- Establish strategic client relationships through substantial ($1M+) annual and multi-year contractual agreements.
- Drive open opportunities to closure within the quarter while building a robust pipeline for future quarters.
- Develop a business portfolio from the ground up, mentor team members, and prepare for additional leadership roles as the company expands.
- Contribute to the development and refinement of our in-market partner strategy by becoming a lead storyteller and educating clients on best practices related to our platform.
- Exhibit creativity, accountability, and maintain a comprehensive understanding of Linqia's services and business model.
- Operate effectively in a highly dynamic environment, demonstrating the ability to balance competing demands and priorities while working independently.
- Proactively manage a rapidly expanding sales pipeline/channel.
- Be comfortable with meeting sales quotas, taking responsibility for revenue generation, and expect to be rewarded for exceeding targets.
- Travel may be required.
Qualifications:
- 7+ years of proven success in digital sales and/or online media targeting executive-level brand clients and agency partners.
- Established and transferable relationships in CPG, restaurant, apparel, or entertainment sectors.
- Demonstrated history of consistently achieving sales quotas above target - we seek top performers.
- Proven experience in closing committed deals exceeding $1M annually.
- Strong consultative sales skills, with a collaborative and adaptable work style, while maintaining a competitive drive to succeed.
- A passion for and evidence of successfully developing innovative ideas for clients through data-driven strategies to deliver optimal value.
- In-depth knowledge of both promoted and organic best practices across all major social media platforms.
- Experience in navigating, communicating, and leading within a cross-functional environment.
- Comprehensive understanding of the advertising industry, including client-direct and key agency relationships.
- Exceptional presentation, public speaking, problem-solving, and negotiation skills.
- Bachelor's degree required; MBA preferred.
- Able to enjoy the work while maintaining a strong work ethic.
This position is remote, but candidates must be based in the LA metro area.
