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Marketing Manager, Global Brand Team Lead

2 months ago


El Segundo California, United States Mattel Full time
About the Role

We are seeking a highly skilled Marketing Manager to join our Global Brand Team at Mattel. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.

Key Responsibilities
  • Business Management: Develop and implement product strategies, positioning, and consumer communication plans to drive business results.
  • Synthesize Data Analysis: Analyze data to achieve financial goals and shape product strategies, including setting targets, high-level forecasting, and consumer insights.
  • Line Planning & Management: Work closely with cross-functional teams to bring innovative and compelling products to market on time and on budget.
  • Marketing Strategy and Execution: Develop marketing strategic frameworks and provide brand and product direction in creative brief development and high-profile marketing efforts.
  • Team Leadership: Manage a team member and lead and develop staff to deliver business objectives and financials.
Requirements
  • Proven experience in marketing management, preferably in a global brand team.
  • Strong analytical and problem-solving skills, with the ability to synthesize data and drive business results.
  • Excellent communication and leadership skills, with the ability to work effectively with cross-functional teams.
  • Ability to develop and execute marketing strategies that drive business growth and revenue.