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Partner Manager
2 months ago
TikTok is the leading destination for short-form mobile video, and our mission is to inspire creativity and bring joy. Our platform is built to help imaginations thrive, and we're looking for a skilled Partner Manager to join our Monetization Product Partnerships team.
Key Responsibilities- Strengthen and grow relationships with strategic partners in the Commerce, Campaign Management, Lead Generation, CRM, and Ad Tech sectors.
- Source and develop new partnerships that align with our monetization strategy and the specific needs of advertisers.
- Manage the core operations for these partnerships, from initial contact to long-term growth planning.
- Lead complex integration projects with our partners, ensuring that both TikTok and our partners realize the full potential of our collaborations.
- Seek and implement opportunities to expand and refine existing solutions to meet the evolving needs of businesses and creators on TikTok.
- Represent TikTok with professionalism and ethical standards in all external meetings and negotiations.
- Collaborate on product development with strategic ad tech platforms, ensuring alignment with TikTok-specific challenges and objectives.
- Support GTM strategies, comarketing, and commercial activations, including improving value propositions and sales materials tailored to TikTok's contexts.
- Foster relationships to promote TikTok sales narratives and best practices, empowering partners to advocate and scale TikTok ad solutions.
- Engage in solution-oriented partnerships, focusing on optimizing creative outputs through technological and service-based approaches.
- Facilitate performance-focused partnerships, prioritizing lower-funnel optimization and activating new performance features.
- Ensure continuous feedback integration from partners into TikTok's product development.
- 5+ years of experience in partnerships or business development, specifically in eCommerce, Retail, Travel, and social performance advertising.
- Demonstrated experience working with platforms that drive lower-funnel campaigns, especially those with catalog-based and dynamic product ad capabilities.
- An understanding of challenges in diversifying from brand and upper-funnel strategies to result-driven channels.
- Proficiency in driving growth projects in dynamic tech environments.
- Proven ability in complex third-party integrations, especially in the sectors mentioned.
- Exceptional organizational skills with a proactive, entrepreneurial mindset and strategic thinking capabilities.
- A strategic thinker who can envision the big picture and execute the finer details.
- Effective presentation skills for varied audiences.
- Quantitative and analytical prowess.
- Experience in an international or diverse team environment.
- Deep understanding of the intricacies and challenges of the specific sectors mentioned.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe, and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. We're passionate about this and hope you are too. If you need assistance or a reasonable accommodation, please reach out to us at [redacted].