Director, Product Marketing
3 weeks ago
Application Deadline: Nov 12th - 5 PM ET As AI accelerates innovation, data centers are evolving to handle the exponential growth in workloads, requiring advanced infrastructure, greater efficiency, and cutting-edge technologies like GPUs and high-performance networks. This transformation demands agility, scalability, and creativity, especially in how we communicate these advancements to the world. We are seeking a dynamic individual to join our fast-paced, culture-first product marketing team, someone who thrives in a collaborative environment, embraces change, and is passionate about driving impactful campaigns in the ever-evolving technology landscape. Who you’ll work with: You will lead a team of dedicated marketers to develop the strategy and lead execution of marketing efforts for AI, compute and switching, across Cisco’s data center portfolio. You will be responsible for driving overall market awareness, win attention, and support product adoption. You will collaborate with cross-functional teams, including product management, engineering, revenue marketing, and sales, to define go-to-market strategies, manage product launches, and develop compelling messaging for data center solutions. You will need to navigate and prioritize multiple tasks and initiatives and become comfortable with leading through ambiguity and shifting priorities. This high visibility role will reward the right leader with invaluable chances to define a meaningful impact with the Strategy, Growth, and Product Marketing group, and Cisco at large. What you'll do: The ideal candidate will have deep experience in product marketing, team leadership, and a strong understanding of the data center infrastructure ecosystem. Lead and mentor a team of dedicated marketing professionals, developing and executing the strategy for marketing initiatives Own the product marketing function, being responsible for go-to-market plans, competitive positioning, and value proposition development for artificial intelligence compute and switching solutions and product lines. Develop and execute marketing strategies that drive awareness, demand, and adoption of data center compute and switching products and solutions. Identify key segments and customer demographics to address and gain focus, drive decision making, to directly impact the business Implement product and solution launches, ensuring cross-functional alignment, timely go-to-market execution, and maximum impact of new compute and switching offerings. Ensure consistency and continuity of messaging and positioning across the data center portfolio Collaborate across Cisco with the product development teams and sales organization to coordinate the planning to define and lead the go-to-market strategy for the compute and switching portfolio, including market segmentation, customer targeting, channel alignment, and campaign execution. Work cross-functionally with executive leadership, product teams, sales, customer success, and revenue marketing to align business objectives and drive product adoption and growth. Position Cisco as a leader with vision in the data center space by developing content, speaking at industry events, and creating visibility through external channels (media, blogs, analyst reports, awards, etc.) Equip the central marketing team with the required resources to effectively enable sales with the value of the products and solutions. Who you are: A partner to engineering and technology alliances team to work to co-market solutions, increase brand visibility, and expand market reach for compute and switching products. A storyteller, you are passionate about product marketing, and developing your team to achieve meaningful business results. Experience with enterprise AI technologies You are comfortable interacting with senior management and peers and serving as their go to thought partner. You are a strong communicator, present with confidence and have the ability to influence partners at all levels of the organization. Your prior roles were in a fast-paced environment leading product marketing managers of teams. Analytical with a creative mind, able to juggle many projects, manage expectations across multiple partners and process driven to address strategic challenges. Fast learner, able to understand new technologies and process changes and can synthesize strategic inputs from multiple diverse sources, including product and sales teams. Flexible and adaptable to shift strategies and tactics when required while being detail oriented, well organized, efficient with time management. You enjoy leading people and love to roll up your sleeves to get stuff done Minimum qualifications: Bachelors degree or 10+ years as a product marketing leader with a focus on sales enablement, developing and executing demand generation, content marketing, and digital marketing strategies or related experience. Demonstrable product marketing leadership experience in enterprise applications, software, infrastructure and compute platforms. Preferred qualifications: Understanding of and experience in leading product marketing for AI, compute, data center and storage solutions or adjacent infrastructure and networking domains. Masters Degree and an equivalent experience of 5+ years of product marketing leadership experience in prominent tech companies. Why Cisco The Internet of Everything is a phenomenon driving new opportunities for Cisco and it's redefining our customers' businesses worldwide. We are pioneers and have been since the early days of connectivity. Today, we are building teams that are expanding our technology solutions in the mobile, cloud, security, IT, and big data spaces, including software and consulting services. As Cisco delivers the network that powers the Internet, we are connecting the unconnected. Imagine creating unprecedented disruption. Your revolutionary ideas will impact everything from retail, healthcare, and entertainment, to public and private sectors, and far beyond. Collaborate with like-minded innovators in a fun and flexible culture that has earned Cisco global recognition as a Great Place to work. With roughly 10 billion connected things in the world now and over 50 billion estimated in the future, your career has exponential possibilities at Cisco. Day to day, we focus on the give and take. We give our best, give our egos a break, and give of ourselves (because giving back is built into our DNA.) We take accountability, bold steps, and take difference to heart. Because without diversity of thought and a dedication to equality for all, there is no moving forward. So, you have colorful hair? Don’t care. Tattoos? Show off your ink. Like polka dots? That’s cool. Pop culture geek? Many of us are. A passion for technology and world changing? Be you, with us We offer extensive employee benefits including PTO, 10 paid volunteering days, paid birthday off, 401k match with NO vesting, generous health/dental/vision benefits and much more. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #wearecisco Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
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