Social Media Intern

4 weeks ago

High Point, United States AEG Full time

High Point Rockers, a professional baseball team based in High Point, North Carolina, is seeking a dynamic and creative Social Media Intern to join our social media marketing team. As a Social Media Intern, you will play a key role in enhancing the online presence of the High Point Rockers, engaging fans, and promoting the team through various social media platforms. This is an excellent opportunity for individuals passionate about sports, social media, and marketing to gain hands-on experience in a professional sports environment.

Responsibilities:

  • Content Creation:
    • Generate engaging and visually appealing content for various social media platforms, including Facebook, Twitter, Instagram, and TikTok.
    • Capture and edit photos and videos during games, events, and behind-the-scenes moments.
  • Community Engagement:
    • Monitor and respond to fan comments and messages across social media platforms.
    • Foster a positive online community by actively engaging with fans and followers.
  • Social Media Campaigns:
    • Assist in planning and executing social media campaigns to promote games, events, and special promotions.
    • Collaborate with the marketing team to align social media efforts with overall marketing strategies.
  • Live Coverage:
    • Provide live coverage during games, including live-tweeting, posting updates, and interacting with fans in real-time.
  • Analytics and Reporting:
    • Track social media metrics and provide regular reports on performance.
    • Analyze data to identify trends and opportunities for improvement.
  • Cross-Promotion:
    • Collaborate with sponsors, partners, and other organizations to cross-promote content and maximize reach.
  • Research and Trends:
    • Stay informed about social media trends, tools, and best practices.
    • Propose and implement innovative ideas to keep the team's social media presence fresh and exciting.
Qualifications:
  • Current enrollment in or recent graduate from a relevant undergraduate program (Marketing, Communications, Sports Management, or related field).
  • Strong understanding of major social media platforms and their features.
  • Excellent written and verbal communication skills.
  • Basic graphic design and video editing skills.
  • Enthusiastic about sports and knowledgeable about baseball.
  • Ability to work flexible hours, including evenings and weekends during game days and events.
  • Familiarity with sports marketing and promotions is a plus.
Benefits:
  • Hands-on experience in sports marketing and social media management.
  • Exposure to the workings of a professional baseball team.
  • Networking opportunities within the sports industry.
  • Potential for future opportunities within the organization.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Job Questions:
  1. What in particular attracted you to this job?
  2. What specific skills or experience do you bring to this position and the organization?
  3. What environment do you thrive in best?

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