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Social Media and Graphics Specialist
3 months ago
We are seeking someone with Graphic Design experience, who is able to work on-site each day in our City of Industry, CA office.
RESPONSIBILITIES
- Perform routine research and analysis on market trends and competitor strategy to develop proper effective ad, social media, website, and promotion campaigns.
- Create and manage efficient and effective social media campaigns through Instagram, Facebook, LinkedIn, YouTube, and Twitter, utilizing Hootsuite.
- Develop and maintain company blog and content creation related to products, announcements, customer case studies, and more.
- Review marketing content for accuracy, marketing strategy, and SEO optimization; including website pages, promotions, social media, flyers, and catalog.
- Maintain the website by establishing SEO naming rules, updating product pages, and importing new products into the website.
- Update product spec sheets by rebranding and correcting product specs and features when necessary.
- Implement high-quality design initiatives to elevate our products and brands.
- Maintain brand standards and specifications on all printed and online material while working to evolve the look and feel of the ENS brand.
- Deliver creative designs that can cross the mediums of online, print, and video (i.e. web site landing pages, social media, infographics, brochures, flyers, PowerPoint).
- Effectively communicate verbally with the internal corporate team to help determine the direction of future creative projects.
- Work closely with our Marketing team to create engaging content for company-wide and client-related needs
- Study design trends for the Security Industry; acquire a working knowledge of CCTV products and solutions.
- Utilize high attention to detail when designing collateral; check all artwork for mistakes and accuracy of content and features.
- Design and implement concepts on the company website through coding.
- Create and design a user-friendly experience through new product pages and website updates.
- Manage email blasts and external communication through Salesforce Pardot, including promotions, newsletters, announcements, etc.
- Develop comprehensive reports on google analytics, social media analytics, and promotional analytics.
- Social Media and Ad Campaign Management
- Email Campaign Management
- Basic Web Management; Design and Coding
- SEO Implementation
- Graphic Design: Print & Digital
- Blog Creation and Maintenance
- Promotion Management and implementation
- Copywriting
- Videography
- Microsoft Office (Word, Excel, Outlook, and PowerPoint)
- GSuite (Google Docs, Sheets, Slides, etc.)
- Acumatica
- Salesforce (Pardot)
- Basic Coding (WordPress)
- RingCentral / Ding Talk (Office Communication)
- Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere, Acrobat)
- Social Media Management (Hootsuite)
- SEM Rush etc.
