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Senior Director, Portfolio Marketing

2 months ago

Plain City, United States Padagis Full time
Description

In this role, the Sr. Director, Portfolio Marketing and Planning will be responsible for driving the generics portfolio revenue and profitability growth and ensure the value of the portfolio is maximized based on optimal price, market share strategy and risk mitigation. The primary function is to manage all commercial pipeline and portfolio marketing activities. Key responsibilities include forecasting, offer development, demand planning, and implementation/management of sound portfolio process (comprising of, but not limited to, forecasting accuracy, S&OP deliverables, inventory strategy, and revenue leakage mitigation). The Sr. Director will represent the Commercial team in managing the process as well as providing valuable input on budgets and business plans. They will be responsible for achieving company net sales and profitability targets and ensuring cross functional teams are aware of identified gaps and negative variances and develop actions to mitigate. In conjunction with the finance team, the individual will lead and manage the financial forecast for the generics business and keep the executive team updated with variances, opportunities and risks versus targets.

The Senior Director of Portfolio Marketing and Planning will be responsible for maintaining close collaboration and full alignment with cross functional teams to translate business needs into portfolio strategy and actions. This responsibility is realized through four main work streams:

  • Enhancing the Padagis product portfolio's value and overall competitiveness;
  • Improving service levels and creating process efficiencies for internal /external customers by driving commercial and operations functions towards agreed upon strategic priorities;
  • Ensuring the maintenance and accuracy of the business financials in discussions with internal and external stakeholders (customers) - timely updating these teams with any changes in dynamics of market conditions and competitive landscapes;
  • Optimizing the portfolio footprint on the one hand by eliminating products that are no longer relevant and on the other hand by supporting gap fill (lifecycle management plan tactics).

Note: this position is based out of our Wyoming, Michigan (Grand Rapids area) office with a hybrid work schedule. Fully remote candidates will be considered as well (within the U.S.).

Job duties:

  • Achieve total net sales / profitability targets;
  • Collaborate with leadership to evaluate and analyze key business drivers, market opportunities and potential risks to proactively maximize profit and drive these to successful commercial execution;
  • Forecasting: Lead a best-in-class forecasting process that utilizes advanced data analysis techniques (including AI) to ensure accuracy and robustness for the entire Generics Portfolio; create presentations outlining the risks and opportunities associated with the recommended forecasts and documentation of forecast assumptions;
  • Create and maintain forecasting models and that all necessary portfolio products are re-forecasted on a regular basis (for budgeting and capacity planning purposes) to ensure accuracy and capture any market changes that could impact project valuation;
  • Establish efficient process to drive cross-functional and senior leadership alignment on key assumptions for each forecasting cycle;
  • Capitalize on product opportunities by proactively identifying opportunities and risks and communicating with a sense of urgency as needed across the organization and driving the appropriate actions;
  • Display a high degree of ownership for the quality and timeliness of new product offers and their fit with the strategic and financial objectives of the business;
  • Contracting - Work closely with Sales to negotiate and complete new contracts and RFPs in a timely fashion with the Contracts team;
  • Provide assistance to drive new opportunities through the identification of new markets and customers. Support BD with efforts to evaluate and value M&A opportunities;
  • Make recommendations to senior leadership about pricing strategies based on customer profiles and historical usage analysis;
  • Conduct on-going reporting of key metrics on the impact of our contracting and pricing strategies on contract access, volume, market share, price erosion, price impact and profitability;
  • Demand Planning and Inventory Analysis - Control and monitor inventory to meet customer demand and achieve the corporate working capital metric of inventory on hand;
  • Develop analysis tools to evaluate pricing proposals and forecasting. Effectively utilize existing data and systems to support these functions. Develop and implement targeted Pricing Actions across segments to proactively maximize profit. Partner with finance, sales, procurement, and other functional areas to identify and deploy operational efficiencies;
  • Supply Chain - Strengthen communications between Sales & Marketing, Supply Chain, Operations and Distribution resulting in uninterrupted supply and utilization of Padagis resources.
  • Focus on leadership and the team's growth and provide them with opportunities to further enhance their careers. Proactively assessing internal talent and identifying gaps leading to appropriate development plans to continually improve the team.

Required qualifications:

Since its beginning, Padagis has been undergoing the process of identifying what we believe will lead to the success of our organization in a competitive landscape. To that end, we have developed a set of five "core" competencies. We strive to bring employees on board the journey with us who exemplify these key competencies:

  • Service delivery - Understand who your internal and external customers are, identify their needs, and deliver value above their expectations...
  • Active collaboration - Seek opportunities to work together across teams, function, business units, and geographies to seek success...
  • Demonstrate agility - Proactively identify changes in our environment and act quickly, leading or embracing change...
  • Think differently - Create, develop, and implement new ideas, products, services, or processes that involve introducing something new or significantly improving something that already exists...
  • Excellent execution - Achieve outstanding results in all aspects of our organization, including our culture, leadership, strategy, and processes...

Additional qualifications:

  • Bachelor's degree
  • Ten or more (10+) years of experience in an analytical role; ideally in Finance or Sales & Marketing
  • Five or more (5+) years of experience in the pharmaceutical, wholesaler, or consulting industry preferred
  • Experience in managing databases (Excel, Business Objects, PowerBI preferred), building business facing reports and developing self-serve reporting tools
  • Advanced Excel skills including proficiency in pivot tables
  • Capacity to focus on large data sets and distill key facts
  • Experience with Pharmaceutical Sales Data such as IMS
  • Outstanding analytical, problem solving, and creative thinking abilities; enterprising and resourceful, self-starter and team player
  • Excellent organizational skills and impeccable attention to detail

Preferred qualifications:

  • Experience in an analytical role in Finance or Sales & Marketing
  • MBA or PhD degree

About us:

At Padagis our focus is on health care products that improve people's lives. We are a market-leading generic prescription pharmaceutical company that specializes in "extended topical" medications, like creams, foams, mousses, gels, liquids and inhalable products. It's a great time to join our team because we have a high growth trajectory with now more than 1,300 employees across six locations in the United States and Israel. We've already established a successful track record of launching first-to-file and first-to-market generic pharmaceutical products that have helped to make prescription products more affordable for patients and reduce costs for the healthcare system. Our team members work in a dynamic environment where opportunity is built on a foundation of honesty and transparency. Please consider joining our team where great things are happening and you can make a difference.

What's Next:

At Padagis a real recruiter AND the hiring manager will review your application, not just a bot. This means we pay special attention to each application submitted for the position. While it could take a couple of days for us to get back with you, please know that we appreciate you applying for the open position and ask that you monitor your email for updates.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)