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Coordinator, Website Content

3 months ago


El Segundo, United States Unilever Full time

About Liquid I.V. Liquid I.V. is a 360-degree wellness company based in El Segundo, CA, created to fuel life’s adventures. Our product line features great-tasting, non-GMO electrolyte drink mixes utilizing Cellular Transport Technology (CTT)® to enhance rapid absorption of water and other key ingredients into the bloodstream—helping consumers feel better, faster. Our products are stocked in over 30,000 doors across the country, including the world’s leading specialty, big box, and online retailers such as Costco, Walmart, Target, Amazon, and many more. In just a few short years, our growth has been exponential. With this in mind, we are looking for world-class team members to help us continue disrupting the wellness industry and hydrating people in need around the globe. One last thing (or two): We recently joined our friends over at Unilever to help us grow Liquid I.V. into a global brand. As a mission-based organization, giveback is one of the core pillars built into our DNA. Since 2015, we have donated over 36 million servings of Liquid I.V. to those in need around the world through our one-to-one giveback pledge. In 2022 alone we donated over 15 million servings to individuals and organizations making an impact globally, nationally, and locally. As we move into 2024 and beyond, we will expand our impact, and create durable, positive change in vulnerable and underserved communities. As part of our mission, we are committed to upholding environmentally responsible business practices and championing an ethos of health and wellness for all. We're excited to expand our team with a Website Content Coordinator. Come join us About the role: Liquid I.V. is looking for a motivated and enthusiastic self-starter to join our E-Commerce & Media team as a Web Content Coordinator. This person will be responsible for a variety of e-commerce operational tasks and duties, including site content management, ownership of the Shopify product catalog, updating content for new product launches, and quality assurance of the website functions and features. Exceptional organizational and communication skills, attention to detail, with the ability to prioritize feedback and requests are essential to be successful in this position. Functions and duties of this role include, but not limited to: Set up products for new product launches and offerings, ensuring timely releases of products with accurate product information. Ability to communicate effectively to notify various teams, including but not limited to the Acquisition, Retention, Social, and larger Marketing teams so they are able to execute their channels. Execute online content and product catalog setup and maintenance, including imagery preparation and content updates. Maintain SEO requirements (alt tags, SEO title and descriptions) for all product pages and pages on the site. Leverage A/B testing to continuously improve customer experience and increase conversion. Identify trends and opportunities in e-commerce, new business opportunities, and customer experience enhancements. Identify and work with cross-functional teams to resolve any issues that may arise. Collaborate with the Content Marketing team and other internal departments on design, content, updates, copy, and improvements. Execute and manage seasonal, promotional, and any content changes for all major components on the site (i.e. homepage banners, landing pages, etc.). Utilize the current Content Management System to update content on the website. Own and manage CMS SOP and update regularly as new features are added. Qualifications: 2+ years of experience in DTC e-commerce. Experience in health and wellness space a plus. Familiarity with Shopify+ Follows industry trends and can adapt quickly. Familiar with tactics that drive conversions. Strong time and project management skills. Strong communication skills. Ability to handle multiple projects simultaneously and complete tasks and assignments in a timely manner. Be the brand voice when representing the company. Enthusiastic with a "can do", positive attitude. Thrive working independently in a hyper growth mode environment. Detail oriented & results focused. What We Give: 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options). A 401k plan with company match, short and long-term disability coverage. A generous PTO and sick policy that includes 13+ paid annual holidays. Wellness classes (fitness, mental health, nutrition, finance, etc.). An Employee Assistance Program, including membership for guided meditation for all employees. Monthly tech and wellness reimbursement. Copious amount of Liquid I.V. product to keep you hydrated Work Environment: Typical hybrid office environment with flexibility for industry events. The expected base salary range for this position is $68,000 to $80,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget. Candidates must be authorized to work in the United States without sponsorship. This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V. We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard and empowered to bring their full, authentic selves to work. Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.