VP of Marketing

2 weeks ago

New Haven, United States The Symicor Group Full time
VP of Marketing – To $150K – New Haven, CT – Job # 3372 Who We Are The Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you. The Position Our client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization wide marketing and business development programs to increase customer engagement and support the bank’s growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision. The position includes a salary of up to $150K and an excellent benefits package. (This is not a remote position) VP of Marketing responsibilities include:
  • Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank’s mission and strategic goals.
  • Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions. Ensures consistent messaging to both internal and external communities, including the development of collateral design, merchandising, campaigns, communication management, and advertising messaging via multimedia channels.
  • Directs the organization’s social media strategy, ensuring active and engaging presence across relevant platforms, and leveraging the channels for brand building and member engagement.
  • Prepares budget and executes annual marketing and business development plan in coordination with the bank’s Strategic Plan and organizational growth goals.
  • Manages bank website and messaging across all other member facing platforms (online banking, mobile banking, statements, etc.) to ensure bank is maximizing usage, cross-selling and digital engagement potential while ensuring compliance with all regulations. 
  • Responsible for the image of branches and facilities from a brand/Marketing standpoint.
  • Utilizes available data to drive business decisions. Analyzes the performance of marketing campaigns against key performance indicators such as return on investment (ROI), conversion rates, member acquisition costs, and engagement metrics across different channels.
  • Undertakes market research studies and surveys to better understand the market and member preferences and experience. Utilizes available data to analyze member behaviors and life cycle data, extracting actionable insights to personalize member experiences, enhance engagement strategies, and improve retention rates.
  • Manages the bank’s community giving efforts and represents the bank at various community events and associations.
  • Oversees, retains, develops, and directs the Marketing and Business Development teams to ensure they are delivering on the bank strategies and expected service levels.
  • Evaluates and recommends the appropriate staffing needs of the department. Ensures that all employee performance appraisals are completed and administered in a timely manner, including goal setting, providing constructive feedback in a professional manner, and developing a career path for each individual. Recommends, documents, and administers employee counseling and disciplinary actions in coordination with Human Resources. 
  • Promotes and maintains a positive work atmosphere by recognizing top performers and communicating in a manner consistent with professional standards and demonstrating the bank’s core values.
  • Keeps abreast of industry developments including, but not limited to, changes in regulations and technology.
  • Ensures adherence to company policies and procedures and Banking regulations.
  • Performs additional duties as required.
Who Are You? You’re someone who wants to influence your own development. You’re looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future. You also bring the following skills and experience:
  • Bachelor’s degree in marketing, communication, business administration or related field required. 
  • Minimum of 7 years of working experience in financial services industry preferred (minimum of 3 years working with digital or mobile platform). 
  • Minimum of 3 years of management experience.
  • Outstanding and proven communication and organizational skills with a focus on teamwork, project management and follow-up. 
  • Proven knowledge of state-of-the-art marketing, customer experience, brand, product, and service management theory, practices, techniques, and methodology, including changing market dynamics and consumer preferences. Ability to translate research and data into marketing and member experience strategies that drive growth and profitability.
  • Highly organized, creative, and strategic thinker with the ability to collaborate across the organization. Strong understanding and proficiency of traditional and online marketing strategies, tools, and methodologies.
  • Results driven, self-motivated and able to work independently with strong analytical skills. 
  • Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel.
The next step is yours.  Email us your current resume along with the position you are considering to: resumes@symicorgroup.com

  • VP Entertainment And Influencer Marketing

    1 month ago

    New York, New York, United States CLevelCrossing Full time

    VP Entertainment and Influencer Marketing - Tommy HilfigerDevelop and drive the Entertainment + Influencer Marketing offense for Tommy Hilfiger, Americas.Define Talent / Brand partnership filters in collaboration with Regional Mktg Leadership team to identify the right partners for the Tommy Hilfiger and Tommy Jeans brand, initiatives and launches.Nurture...

  • VP of Marketing

    2 weeks ago

    New Orleans, United States Onward Search Full time

    One of our clients in the health + fitness space is seeking an experienced and innovative VP of Marketing for a direct-hire opportunity.A huge plus is if your experience is in the health + fitness space on the franchise side.Strategic Planning: Develop and execute data-driven marketing and public relations strategies that align with company goals.Brand...

  • VP, Growth Marketing

    2 weeks ago

    New York, United States Mack Weldon Full time

    Since then, we’ve used the same solutions-oriented approach to reimagine a full range of menswear staples—from featherlight button ups, to first-of-its-kind denim.The VP of Growth Marketing is a key member of the Mack Weldon leadership team responsible for developing and executing our growth strategy, encompassing both customer acquisition and retention...

  • VP, Integrated Marketing

    1 month ago

    New York, United States Front Office Sports Full time

    Job DescriptionJob DescriptionDescriptionThe VP of Integrated Marketing will lead the integrated marketing function at Front Office Sports, reporting to the EVP of Marketing & Operations. As the lead of the department, you will oversee a team of (3) Directors and be held responsible for the oversight, management, planning, and execution of all partner...

  • VP, Capital Markets Counsel

    1 month ago

    New York, United States Tandym Group Full time

    A financial services company in New York City is looking to fill an immediate need with the addition of a new VP of Capital Markets Counsel to their staff. Responsibilities: The VP will:Provide legal advice and support relating to DCM origination. Provide legal advice and support relating to Leveraged Finance capital markets.Review, negotiate, and draft...

  • VP - Commercial & Marketing

    2 weeks ago

    West Haven, United States Marmon Holdings, Inc. Full time

    KX Technologies LLC Come join a team where People make the difference! As a part of Marmon Holdings, Inc., a highly decentralized organization, we rely heavily on people with the aptitude, attitude, and entrepreneurial spirit to drive our success, and we're committed to attracting and retaining top talent. The Vice President of Commercial and Marketing will...

  • VP Entertainment And Influencer Marketing

    4 weeks ago

    New York, New York, United States CLevelCrossing Full time

    Develop and drive the Entertainment + Influencer Marketing offense for Tommy Hilfiger, Americas.Define Talent / Brand partnership filters in collaboration with Regional Mktg Leadership team to identify the right partners for the Tommy Hilfiger and Tommy Jeans brand, initiatives and launches.Nurture and build a vast network within the world of Music, Film,...

  • Market Risk Valuation

    4 weeks ago

    New York, United States Santander Full time

    Market Risk Valuation & Market Surveillance- Associate / VP Country: United States of America Santander Capital Markets is looking for a Market Risk Valuation & Market Surveillance-Associate/VP Solid knowledge of financial instruments, markets, trading and clearing practices. Knowledge of Equities, indices and options - In depth experience with...

  • Market Risk Senior Officer, VP

    3 days ago

    New York, New York, United States Hispanic Technology Executive Council Full time

    Job DescriptionThe Hispanic Technology Executive Council is seeking a highly skilled Market Risk Senior Officer, VP to join our team. This is a strategic role that requires a deep understanding of market risk management and a strong ability to analyze and mitigate risk.Key Responsibilities:Oversee market risk management for the Global Equities division,...

  • VP Entertainment And Influencer Marketing

    4 weeks ago

    New York, United States CLevelCrossing Full time

    Develop and drive the Entertainment + Influencer Marketing offense for Tommy Hilfiger, Americas.Define Talent / Brand partnership filters in collaboration with Regional Mktg Leadership team to identify the right partners for the Tommy Hilfiger and Tommy Jeans brand, initiatives and launches.Nurture and build a vast network within the world of Music, Film,...

  • VP, Marketing COO and Strategy

    2 weeks ago

    New York, United States The TCW Group Full time

    VP, Marketing COO and StrategyJob Location(s) US-NY-New YorkJob ID 2024-2004Category Project ManagementDepartment Global DistributionType Regular Full-TimePosition SummaryAs a marketing infrastructure and growth strategy lead, your mission is to help build a top-tier infrastructure operating model across the client distribution business that will help...

  • Market Data Systems

    7 days ago

    New York, United States New Millenium Consulting Full time

    Job title: Market Data Systems -VPJob location: New York, New York (Hybrid- 3 days onsite)Job type: ContractMust Haves:Market Access Systems: example Tradeweb, ION, FidessaMarket Data and Trading SystemsProficiency with any of the following Technology Software/Applications: LSEG Refinitiv Real Time Data System (RTDS fka TREP), Tibco Rendez Vous, Rendez Vous...

  • Market Data Systems

    7 days ago

    New York, United States New Millenium Consulting Full time

    Job title: Market Data Systems -VPJob location: New York, New York (Hybrid- 3 days onsite)Job type: ContractMust Haves:Market Access Systems: example Tradeweb, ION, FidessaMarket Data and Trading SystemsProficiency with any of the following Technology Software/Applications: LSEG Refinitiv Real Time Data System (RTDS fka TREP), Tibco Rendez Vous, Rendez Vous...

  • Market Risk Production Associate/ VP, Corporate

    2 weeks ago

    New York, United States Santander Full time

    Market Risk Production Associate/ VP, Corporate & Investment BankingCountry: United States of AmericaSeeking a highly detail-oriented Market Risk Associate/ VP to join our team at Santander US Capital MarketsThe ideal candidate shall be proficient in Python or Java, and possess around 5-10 years of experience in Market Risk, Trading, or Financial Market...

  • VP - Counterparty Risk

    1 month ago

    New York, United States Tandym Group Full time

    A banking services organization in New York City is currently seeking an experienced Finance professional to join their team as their new VP - Counterparty Risk. In this role, the VP - Counterparty Risk will be responsible for leading counterparty credit risk analytics with core focus on understanding PFE modeling and analyzing various modeling approaches. ...

  • VP of Business Strategy

    1 month ago

    New York, United States Samuel Knight Energy Full time

    This is a key senior leadership role responsible for shaping and implementing our client’s strategic vision. This position involves high-level strategic planning and requires a comprehensive understanding of the energy sector, with a particular focus on clean energy and utility markets. The VP serves as a crucial link between the executive leadership team...

  • Interest Rate Derivatives Marketer VP or Sr. Asso

    1 month ago

    New York, United States BizTek People, Inc. | APA International Placement Consultants Full time

    Job DescriptionJob DescriptionA global risk solutions entity of an investment banking group seeks a bilingual Japanese Derivatives Marketer (Associate or VP) in New York to cover subsidiary clients of large Japanese corporations in North America.Primary responsibilities include:- Executing live trades, managing client relationships, and handling trader...

  • FCM - VP of Marketing, Americas - New York, NY

    1 week ago

    New York, United States Flight Centre Alumni Full time

              FCM - VP of Marketing, Americas - New York, NY FCM takes a holistic approach to corporate travel, specializing in managing national and global travel programs for medium and large businesses. Ranked as one of the world’s top five travel management companies, it has a business network in over 97 countries and global headquarters in London,...

  • VP, Marketing

    1 month ago

    New York, United States NextRoll Full time

    NextRoll is seeking an experienced and dynamic Vice President of Marketing to lead our marketing strategy and drive growth across our product categories and market segments. You are a visionary leader with a proven track record in Martech and/or Adtech, capable of scaling demand creation and revenue marketing coupled with the ability to strategically...

  • Market Risk Production Associate/ VP, Corporate

    3 weeks ago

    New York, United States Santander Full time

    Market Risk Production Associate/ VP, Corporate & Investment Banking Country: United States of America Seeking a highly detail-oriented Market Risk Associate/ VP to join our team at Santander US Capital Markets The ideal candidate shall be proficient in Python or Java, and possess around 5-10 years of experience in Market Risk, Trading, or Financial Market...