Marketing Manager

2 weeks ago

Greensboro, United States Ecolab Full time

The Marketing Marketing Manager - Digital Growth and Activation is responsible for owning and delivering a seamless and differentiated digital customer experience and driving connected systems help us to achieve greater customer and business satisfaction, and ultimately increased efficiency and through digitally-enabled programs.

This role will report to the VP Marketing - Global QSR, and will collaborate with cross-functional teams across sales, training, marketing, customer digital solutions (CDS), RD&E and others.

What will you do:

  • Identify key customer and business requirements for digital capabilities to evolve, prioritize and support digital product development
  • Work with cross-functional teams of subject matter experts across Marketing, RD&E, Sales, CDS, Training and others to ensure the new offerings are truly best-in-class and delivered quickly
  • Build and manage go-to-market strategy, monetization and execution plan
  • Serve as marketing lead for re-tooling existing solutions along with sales and service support to establish digital advocates within the organization
  • Gain alignment from the most senior levels of the organization on offering development, launches and ultimately, successful adoption
  • Manage communication strategy and plan for new capability launches in collaboration with marketing communications
  • Ensure flawless execution by developing sales enablement tools and processes to launch the new and existing digital offerings in collaboration with training and CDS partners
  • Set relevant performance metrics aligned with business objectives

Minimum Qualifications:

  • MBA in Marketing with 5 years of experience marketing and selling digital solutions with a track record of success
  • No immigration sponsorship available for this position

Preferred Qualifications:

  • Experience integrating and leveraging digital capabilities to increase customer relevance and value delivery
  • Experience in developing new product launch strategies -- including pricing, marketing communications, and value proposition development
  • Business-to-business marketing experience
  • Strong communication and presentation skills, particularly to executive level management and a diverse range of stakeholders

Benefits

Ecolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families.Click here to see our benefits.

If you are viewing this posting on a site other than our Ecolab Career website, view our benefits at jobs.ecolab.com/working-here.

Covid-19 Vaccine Notice

Due to local mandates and customer requirements, applicants for certain customer-facing positions must be fully vaccinated (which in some situations requires a booster if eligible), unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.

Americans with Disabilities Act (ADA)

Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.

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