Social Media Intern

1 month ago

Newark, United States Panasonic Full time

Overview:

The Social Media Intern will work with the Panasonic Marketing and Communications Social Media Team to create, curate and promote engaging conversations across Panasonic North America social media channels to drive awareness of Panasonic brand and technology solutions.

This internship will start as soon as possible and continue through at least Summer 2025. Ideally, we are looking for a local intern who is able to come on-site occasionally to our headquarters in Newark, NJ.

Responsibilities:
  • Review all social media channels as community manager, identifying opportunities for conversation with the audience as well as potential threats
  • Actively engaged in social listening via Sprinklr for brand, businesses and competitors
  • Act as community manager across all social platforms to identify comments to engage in
  • Concept responses both text and video and alert businesses when applicable
  • Identify larger areas of opportunities via social listening and monitoring trends, competitor set and more via Sprinklr
  • Engage in social listening to identify opportunities to insert Panasonic in the social conversation as a gateway to reach influencers and experts
  • Support Social Team in creating the monthly editorial calendar and daily posts including the development of creative assets, such as videos, infographics, banners, etc.
  • Identify trending topics for content. Identify influencers of note that may be fit for content partnership
  • Help increase awareness and engagement with Panasonic employee via LinkedIn content and identifying third party articles relevant to businesses to reshare
What You'll Bring:
  • Currently pursuing a degree in communications, journalism, marketing, business, or other related concentration
  • Have excellent verbal and written communications skills
  • Hands on experience with all social media networking sites and platforms with a focus on social media monitoring
  • Sprinklr experience a plus
Hourly Range: $17.00 - $38.00

The minimum hourly wage for this role will be the greater of the posted range, or minimum wage for the location where the employee will be working, subject to local minimum wage requirements Panasonic is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sex, sexual orientation, national origin, disability status, protected veteran status, and any other characteristic protected by law or company policy. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation. Pre-employment drug testing is required for safety sensitive positions or as may otherwise be required by contract or law. Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S. Thank you for your interest in Panasonic Corporation of North America.

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