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Marketing Manager

2 months ago

Eden Prairie, United States Dice Full time

C.H. Robinson is seeking a dynamic and innovative

Marketing Manager

to join our team. In this individual contributor role, you will play a pivotal part in managing day-to-day marketing strategies to drive brand awareness, customer engagement, and revenue growth. You will closely collaborate with cross-functional teams to implement campaigns, analyze performance metrics, and contribute to the overall success of our marketing initiatives. This position offers an exciting opportunity to help ensure marketing initiatives align with business goals, fostering a vibrant and impactful brand presence. If you're passionate about marketing and eager to make a tangible impact, we want to hear from you

At C.H. Robinson, we're firm believers in the power of in-person collaboration to fuel innovation and propel success. In this role, you will engage with peers on-site two days a week, igniting creativity and driving impactful results. With the flexibility for remote work three days a week, this role strikes the perfect balance between teamwork and autonomy.

Duties And Responsibilities

Develop and implement tailored marketing plans and campaigns for the logistics industry Create engaging, high-quality content for social media, email marketing, blogs, press releases, and marketing collateral Conduct market research to identify new opportunities, understand carrier needs, and monitor competitor activities Plan, execute, and analyze marketing campaigns to drive lead generation and customer acquisition Collaborate with sales, product, and design teams to align marketing strategies with business objectives Contribute to strategies for improving carrier engagement and retention Organize and manage marketing events, webinars, and trade shows to increase brand visibility Stay current on industry trends and recommend adjustments to marketing strategies

Qualifications

Required:

A minimum of 2 years of marketing experience Bachelor's degree from an accredited college/university Minimum of 2 years' experience working in a publicly traded company Travel up to 10% domestically

Preferred:

Bachelor's degree in marketing, business, communications Proven success in developing and executing growth-driven marketing strategies Advanced certifications in marketing or related areas are a plus Proficiency with marketing automation tools, CRM software, and Financial SaaS products Strong understanding of digital marketing principles and tools Excellent written and verbal communication skills Creative thinker with strong problem-solving abilities Ability to work independently and as part of a team in a fast-paced, matrixed environment Strong analytical skills with data-driven marketing experience Experience in a start-up environment Familiarity with the latest marketing trends and best practices Knowledge of the logistics industry and carrier needs Ability to motivate and encourage change, achieving positive results in a large, dispersed organization Values a diverse and inclusive work environment

Equal Opportunity and Affirmative Action Employer

C.H. Robinson is proud to be an Equal Opportunity and Affirmative Action employer. We believe in equality for all and celebrate the diversity of our employees, customers and communities. We believe this increases creativity and innovation, drives business growth and enables engaged and thriving teams. We're committed to providing an inclusive environment, free from harassment and discrimination, where all employees feel welcomed, valued and respected.

Benefits

Your Health, Wealth and Self

Your total wellbeing is the foundation of our business, and our benefits support your financial, family and personal goals. We provide the top-tier benefits that matter to you most, including:

Two medical plans (including a High Deductible Health Plan) Prescription drug coverage Enhanced Fertility benefits Flexible Spending Accounts Health Savings Account (including employer contribution) Dental and Vision Basic and Supplemental Life Insurance Short-Term and Long-Term Disability Paid and floating holidays Paid time off (PTO) Paid parental leave Paid time off to volunteer in your community Charitable Giving Match Program 401(k) with 6% company matching Employee Stock Purchase Plan Plus a broad range of career development, networking, and team-building opportunities

Dig in to our full list of benefits on page.

Why Do You Belong at C.H. Robinson?

C.H. Robinson solves logistics problems for companies across the globe and across industries, from the simple to the most complex. With $22 billion in freight under management and 19 million shipments annually, we are one of the world's largest logistics platforms and rank in the FORTUNE 200. We've been an innovator in logistics for over 100 years. Our global suite of services accelerates trade to seamlessly deliver the products and goods that drive the world's economy. With the combination of our multimodal transportation management system and expertise, we use our information advantage to deliver smarter solutions for more than 90,000 customers and 450,000 contract carriers on our platform. Our technology is built by and for supply chain experts to bring faster, more meaningful improvements to our customers' businesses.

As a responsible global citizen, we contribute millions of dollars to support causes that matter to us and our people. FORTUNE has named C.H. Robinson one of the World's Most Admired Companies 2024, showcasing our position as a leader in our industry. Our commitment to excellence is further affirmed by being named a Great Place to Work 2023-24 by the Great Place to Work Institute, one of Forbes' Best Employers for Diversity and one of America's Greatest Workplaces in 2023 by Newsweek. Join us as we collaborate, innovate, and work as one global team to make life better and more sustainable for our customers, communities, and world. For more information, visit us at

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