Business Development and Marketing Director

7 days ago

Rockville, United States GMED NA Full time
Join the GMED team today and work on the frontier of Medical Device Innovation

Reports to: CEO

Division: Business Development

Position Classification: Exempt, Full-Time

Fields: Medical Devices, In-Vitro Diagnostics - Healthcare

Location(s): Hybrid (on-site three days per week, Rockville, MD office)
Job Description

GMED North America is hiring a Business Development & Marketing Director to lead the Business Development and Marketing units. As a part of the Directors' committee, the director will bring his/her expertise to support the strategic vision of GMED NA, and manage the performance of the Sales, Client Solution and Marketing units.

The role includes a strong collaboration with our Marketing and Communication Manager and Sales Manager based at our HQ in Paris.
Essential Functions

Strategy
  • Define and deploy the marketing plan, sales strategy, and service development to increase our market shares,
  • Establish pricing guidelines and strategies based on market intelligence and branding strategy, monitoring competition, and market trends,
  • Continuously research and report on competitors and industry trend analysis, Data analytics/approach. Including regulatory, business and service competitive edge,
  • Align with other senior leadership and other divisions to define objectives and key results consistent with the short- and long-term vision.
Growth
  • In alignment with other divisions, forecast and develop annual sales quotas per business segment, project expected sales volume for new services; analyzing trends and results,
  • Develop and maintain an external network allowing business growth,
  • Business development, new service development, and brand awareness,
  • Drive the sales closing of your team aligned with the targeted client segments,
  • Support sales executives to close sales when needed
Branding
  • Lead our company branding positioning by driving the digital marketing content development, capture of customers' feedback and market intelligence analysis.
  • Build a marketing and sales plan based on your proposed business strategy, including promotional plans, events, sales targets, etc.
  • Organize, coordinate, promote and participate in conferences, prospects meetings, seminars, and other events for GMED NA,
  • As the Director, be a leader representing and promoting company values with your team, company team members with our external contact.
Operational
  • In coordination with the Financial Division, establish an annual and monthly Sales & Marketing budget and track monthly performance vs budget,
  • Implement, improve, and monitor KPIs, and report to CEO and Directors' committee the outcomes and results of the Marketing and Sales plan,
  • Recruit, train, engage and evaluate the Sales & Marketing Department's team,
  • Coordinate all Marketing and Sales efforts with France's Headquarter business management team,
  • Support the definition, evolution, and maintenance of the Sales & Marketing Department digital tools {CRM, CMS, etc.).
Who You Are

Job Specific Competencies
  • Bachelor's degree is required.
  • Adequate Sales & Marketing experience within the Medical Device industry with a track record of success, including overachievement of quota.
  • Proven success in achieving sales objectives in a variety of distribution structures and product segments.
  • Experienced strategic thinker with robust execution capabilities, who must be detail-oriented to monitor performance and identify risks/opportunities
  • Excellent communication skills, able to federate, convince and find solutions.
  • Strong analytical skills, with proficiency in sales and marketing analytics, with experience using advanced reporting tools, CRM systems and data visualization applications.
  • Technical background and/or experience in the regulatory field will be a plus.
Who We Are

GMED North America is the US subsidiary of GMED, a leading Certification Organization, a distinguished Notified Body (CE0459) Authorized to act under European Regulation (EU) 2017/745 on medical devices, European Directives 90/385/EEC, 93/42/EEC, 98/79/EC and Regulation n° 722/2012 on products utilizing tissues of animal origin, GMED certifies a vast range of medical devices and in vitro diagnostic medical devices. An Auditing Organization recognized by the MDSAP Regulatory Authority Council. We serve the Medical Device Industry with offices in Europe and the United States.

Our goal is to provide the best in Product Certification and Quality Management Services for medical device manufacturers worldwide. At GMED North America, we strive to the highest standards of professionalism, competency, work ethic, and customer service. All our employees are the cornerstone of this process because their work directly influences GMED North America's reputation.

Aside from our expertise with due diligence, we pride ourselves in our diverse workforces, with employees from different parts of the world.

Our Values:
  • Commitment to Clients and Patients' safety
  • Expertise
  • Reliability
  • Team Work

GMED North America is an Equal Employment Opportunity Employer, committed to a diverse, inclusive, and healthy work environment with a unique culture. GMED North America recruits, employs, trains, compensates, and promotes regardless of race, religion, sex, national origin, ethnicity, age, disability, pregnancy, political affiliation, sexual orientation, gender identity, color, marital status, veteran status, medical condition, and all the other characteristics that make us unique.
What We Offer

At GMED North America, our primary goal is to attract and retain exceptional talent who are not only subject matter experts, but also passionate about upholding the integrity and excellence of our services. We recognize that our success is driven by the expertise and commitment of our team, and we are focused on creating an environment where top professionals can thrive.

GMED North America offers a full and competitive benefits package including group-sponsored health, dental, and vision coverage, flexible spending accounts, short-term and long-term disability, company-paid life insurance, competitive base salary, annual bonus based on company performance, and a 401K retirement program. We promote work-life balance through the option to telework, flexible working arrangements, generous time off program, paid holidays, paid bereavement leave, paid parental leave, commuter benefits program for public transportation, and internet stipend.

We offer growth opportunities within the organization. There are a lot of opportunities and employees are able to apply and move into different roles within the company. We have numerous success stories, and we want you to be one of them.

Thank you for your interest in GMED North America.

We look forward to hearing from you

#LI-Hybrid

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