Manager / Senior Manager Product Marketing

6 days ago


South Boston, United States Leap Work Full time

Leapwork Senior Product Marketing Manager Core Focus: Product Marketing Location: Remote Leapwork is the AI-powered test automation platform helping enterprise companies deliver continuous quality across the business. Companies like LVMH, Vanguard, and Patagonia use Leapwork to deliver higher-quality experiences from the moment a customer interacts with the business through the applications, APIs, and data that drive it. About the Team: Product Marketing Managers at Leapwork help tell the story of how Leapwork empowers businesses to deliver higher-quality customer experiences through AI-powered continuous test automation. As a Product Marketing Manager, you understand our customers and their challenges. You write about their story and help them understand how Leapwork can help them build, maintain, and scale complex data-driven tests faster and more effectively than ever. PMM collaborates across Marketing, Product, Sales, and Customer Success, creating and driving the GTM strategy to help the business succeed. What You'll Do Who, Where, and Why: Become an expert on our enterprise buyers, user personas, and champions including their specific needs, pain points, and goals to deliver compelling messaging and content. Research, document, and operationalize particular customer use cases and problems Leapwork solves. Identify and define the key value drivers that differentiate Leapwork in the market. Help partner with sales, product management, customer success, and engineering teams to refine and evolve our product roadmap. Lead, manage and support cross-functional product launch projects, initiatives and commitments. What: Develop product marketing collateral such as website pages, blogs, white papers, webinars, videos, decks, and data sheets supporting the buyers journey communicating the value of Leapwork. Develop and deliver product, market, and industry-specific enablement to the Leapwork sales team and partners. Create campaign messaging and content as required to support ongoing marketing initiatives. Participate and contribute to field and industry events as a Leapwork evangelist. Proof: Document and demonstrate Leapwork value in analyst market research reports. Support the development of customer case studies and webinars that help to demonstrate the value of Leapwork for our customers. Choices: Participate and support win/loss analysis to understand why we win, where we win, who to target, and what to avoid. Support research into competitive threats and challenges to understand how to position Leapwork in a rapidly changing market. Research and track overarching market trends and patterns. What You'll Bring At least 5 years enterprise software marketing experience, including 4 within product marketing. Understanding of Agile and DevOps methodologies across the entire Software Development Lifecycle, especially in large enterprise environments. Outstanding English communication skills to explain and translate complex technical concepts into simple and intuitive communications. Able to coordinate across many teams and iterate and deliver in a fast-moving startup environment. Proven experience being self-directed and working with minimal supervision. Data-driven, using data to measure results and inform decision-making and strategy development. Experience with product launch operations & operation excellence. Experience with Software-as-a-Service offerings. Experience designing sales collateral from scratch based on sales conversations, sales calls, product interviews, user interviews, market research, and your own experience. You share our values and work according to those values. Ability to travel if needed and comply with the company's travel policy. Apply for this Job indicates a required field First Name Last Name Email Phone Resume/CV Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile Do you currently reside in the Boston area? Select J-18808-Ljbffr



  • South Boston, United States PathAI Full time

    Qualifications The ideal candidate is someone who has product management and/or product marketing experience, and comfortable leaning into downstream execution in support of the sales team Bachelor's degree in business administration, marketing, communications, or a related field with 5 years of experience in brand management or product marketing; or MBA...


  • South Boston, United States Leap Work Full time

    Leapwork Senior Product Marketing Manager Core Focus: Product Marketing Location: Remote Leapwork is the AI-powered test automation platform helping enterprise companies deliver continuous quality across the business. Companies like LVMH, Vanguard, and Patagonia use Leapwork to deliver higher-quality experiences from the moment a customer interacts with the...


  • South Boston, United States OMNY Full time

    OMNY is a real world data exchange platform that enables health systems and specialty networks to share their de-identified data sets with external parties at scale. The companys vision is to help sustain the healthcare ecosystem through a data driven business model, while unlocking incredible innovation in the life sciences industry with real world data...


  • Boston, United States PathAI Full time

    QualificationsThe ideal candidate is someone who has product management and/or product marketing experience, and comfortable leaning into downstream execution in support of the sales teamBachelor's degree in business administration, marketing, communications, or a related field with 5+ years of experience in brand management or product marketing; or MBA with...


  • South Boston, United States Allianceled Full time

    About Siena Siena is building enterprise empathic AI Agents powered by reasoning-adept LLMs. Siena is the first AI Agent of its kind, designed to integrate with existing systems and interact with customers across multiple channels from a single, unified platform. If you're excited about the intersection of human-to-machine communication and want to be part...


  • South Boston, United States Allianceled Full time

    About Siena Siena is building enterprise empathic AI Agents powered by reasoning-adept LLMs. Siena is the first AI Agent of its kind, designed to integrate with existing systems and interact with customers across multiple channels from a single, unified platform. If you're excited about the intersection of human-to-machine communication and want to be part...


  • South Boston, United States AMCS Group Full time

    Sustainability that means business Who we are: Sustainability software specialist, AMCS, is headquartered in Ireland, with offices in Europe, USA, Canada and Australasia. With over 1,300 highly-skilled employees across 22 countries, we specialize in delivering technology solutions to facilitate a carbon neutral future. What we do: Our innovative SaaS...


  • South Boston, United States AMCS Group Full time

    Sustainability that means business Who we are: Sustainability software specialist, AMCS, is headquartered in Ireland, with offices in Europe, USA, Canada and Australasia. With over 1,300 highly-skilled employees across 22 countries, we specialize in delivering technology solutions to facilitate a carbon neutral future. What we do: Our innovative SaaS...


  • Boston, United States Snyk Ltd. Full time

    Our OpportunityThe Senior Product Marketing Manager will join a growing team of Product Marketers and a cross-functional group of product, engineering, design, sales, and customer success managers driven to build and execute positioning, messaging, and GTM strategies that drive customer engagement and long-term revenue growth.From go-to-market strategy for...


  • Boston, United States Snyk Ltd. Full time

    Our OpportunityThe Senior Product Marketing Manager will join a growing team of Product Marketers and a cross-functional group of product, engineering, design, sales, and customer success managers driven to build and execute positioning, messaging, and GTM strategies that drive customer engagement and long-term revenue growth.From go-to-market strategy for...


  • Boston, United States Snyk Ltd. Full time

    Our Opportunity The Senior Product Marketing Manager will join a growing team of Product Marketers and a cross-functional group of product, engineering, design, sales, and customer success managers driven to build and execute positioning, messaging, and GTM strategies that drive customer engagement and long-term revenue growth. From go-to-market strategy for...


  • Boston, United States CyberForce Global Full time

    I'm looking for a Senior Product Marketing Manager to join a close client of mine in the Identity Security space. This is a hands-on position as you'll be the first PMM in North America. The ideal candidate will have meaningful experience within early-stage cyber-security vendors and will be commutable into Boston for a hybrid work setting....


  • Boston, United States Veson Nautical Full time

    Veson Nautical empowers the global maritime industry to navigate the ever-growing complexity on all sides of the trade. By combining trusted maritime data with purpose-built solutions, our IMOS Platform is trusted by the largest marine freight buyers and sellers to manage risk and maximize profit.Veson Nautical is bringing several new solutions to market,...


  • Boston, United States Verizon Communications, Inc. Full time

    When you join Verizon. You want more out of a career. A place to share your ideas freely even if theyre daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connect Marketing, Manager, Product, Product Management, Solutions Architect, Senior, Technology


  • Boston, United States Verizon Communications, Inc. Full time

    When you join Verizon. You want more out of a career. A place to share your ideas freely even if theyre daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connect Marketing, Manager, Product, Product Management, Solutions Architect, Senior, Technology


  • South Boston, United States Zoomcar Full time

    Senior Director Product Marketing and Industry Solution Management Scandit ZURICH Imagine the what. Build the how. Scandit gives people superpowers. Whether enabling delivery drivers to make quicker deliveries, matching a patient with their medication, or allowing retailers to make store operations more efficient, our technology automates workflows. It...


  • Boston, United States Leapwork Full time

    Leapwork Senior Product Marketing ManagerCore Focus: Product MarketingLocation: RemoteLeapwork is the AI-powered test automation platform helping enterprise companies deliver continuous quality across the business. Companies like LVMH, Vanguard, and Patagonia use Leapwork to deliver higher-quality experiences from the moment a customer interacts with the...


  • South Boston, United States Novocure Full time

    Description: JOB SUMMARY: The Senior Manager, Product Management will serve as the cross-functional leader responsible for product readiness in the durables equipment and accessories space, coordinating all launch-related activities with both the commercial and product development teams. This highly motivated individual will drive the overall vision and...


  • Boston, United States OMNY Full time

    OMNY is a real world data exchange platform that enables health systems and specialty networks to share their de-identified data sets with external parties at scale. The company’s vision is to help sustain the healthcare ecosystem through a data driven business model, while unlocking incredible innovation in the life sciences industry with real world data...


  • Boston, United States Divvy Cloud Corp. Full time

    Senior Product Marketing Manager, Exposure ManagementAs a Senior Product Marketing Manager for Exposure Management, you will own delivering new products and capabilities to market, creating and driving compelling commercial offers, building unique and differentiated positioning and go-to-market strategies that excite, educate, and engage our customers and...