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Medicaid Marketing Representative

2 months ago


East Brunswick, United States UnitedHealth Group Full time

At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and equitable. Ready to make a difference? Join us to start Caring. Connecting. Growing together.


United Healthcare Community and State's Sales Markets are key drivers of the organization's overall growth. As the Medicaid Sales Representative you'll utilize innovative strategies and programs to ensure access to health care coverage for the underserved and impact millions of lives. Great sales are the result of solid purpose, conviction, and pride - pride in your ability and your product. You'll use your energetic, empathetic approach to marketing and add value to our team. Through community marketing and outreach efforts, you will have direct impact on membership growth and retention. You'll use your creativity, strategic lens, and outspoken attitude to be part of an elite team to rewrite the history of UnitedHealth Group.


Working under the direction of Medicaid Sales Manager and collectively with the Community Outreach team, the Medicaid Sales Representative will interface with New Jersey Health Plan to increase marketing synergy and drive overall membership growth. This is a field-based leadership role that be accountable for meeting sales/enrollments targets, developing and deploying a sales plan, providing leadership presence in the community, and combating competitive pressures. The position requires someone with tenacity to perform sales activities both indoors and outdoors. This is an external and internal facing role.


*This is a 40hr work week schedule*

**This is an outside/field sales position**

***Base Pay + Bonus***


Primary Responsibilities:

  • Interact and meet with eligible individuals at their homes and / or various sites throughout the community / service area to enroll them into United Healthcare Community Plan programs (NJ FamilyCare)
  • Maintain high level of collaboration between New Jersey Health Plan and community-based partners and other state and government agencies in the New Jersey area
  • Perform community marketing and outreach to promote United Healthcare Community Plan of New Jersey
  • Present health plan information to providers, business advocacies, potential eligible and responsible for facilitating enrollment into plan
  • Serve as point of contact for member to provide excellent service and enrollment experience
  • Meet monthly targets for applications received
  • Track and measures various sales event effectiveness and activities, events, leads & lead progress, sales, appointments, contacts, and relationship progress daily through internal systems. Maintain accurate records for reporting purposes
  • Provide input, support and feedback on promotional opportunities, benefits, and other issues
  • Stay informed on health plan operations, provider network, premiums, member services, claims, explanation of benefits, processes and other services and issues to provide community partners, prospects, and members with accurate information, and provide feedback as appropriate
  • Ability to manage multiple priorities including visiting provider offices on a regular basis and following up on leads in a timely fashion
  • Ability to track a schedule to keep appointments on time and information pertaining to those appointments in timely manner
  • Input consumer demographics and interactions into company systems as appropriate
  • Performs other duties as required


You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

  • 1+ years of experience in a direct sales, social service, or a community sales / marketing position
  • Proficient in MS Office (Outlook, Word, Excel, Power Point)
  • Valid driver's license, reliable transportation, and current automobile insurance
  • Ability to travel locally up to 100% of time within assigned sales territories in this NJ market area
  • Ability to work Monday - Friday core business hours, nights & weekends and overtime, as required (4 weekday shift with 1 weekend day is an option)
  • Live within commutable distance of one of the locations listed for this specific career opportunity


Preferred Qualifications:

  • Certified Application Counselor certification and/or NJ Certified Assister
  • Experience with enrollment in Medicaid, CHP products
  • Experience working with communities of all different ethnicities, cultural backgrounds, diverse populations and / or underserved communities
  • Familiar with enrollment and eligibility in New Jersey's public health insurance programs
  • Bilingual (Spanish)
  • Proven established professional relationships with non-profits, community sources, religious / faith-based organizations in designated sales territory

Demonstrated Skills:

  • Execute excellent communication, interpersonal, time management and organizational skills
  • Excellent relationship building skills
  • Ability to be compassionate while selling
  • Function independently and responsibly with minimal need for supervision
  • Ability to manage multiple priorities as it relates to meeting enrollment goals
  • Ability to communicate complex healthcare information to potential clients


New Jersey Residents Only: The hourly range for this role is $19.23 to $38.46 per hour. Role is also eligible to receive bonuses based on sales performance. Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. UnitedHealth Group complies with all minimum wage laws as applicable. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you'll find a far-reaching choice of benefits and incentives.


At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.


UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.