Marketing & Business Development Senior Manager

2 weeks ago


Tallahassee, United States Plastpro Full time

Innovative Marketing Strategies:Develop and implement cutting-edge marketing strategies and campaigns based on robust data analysisIdentify and leverage effective marketing channels to deliver compelling product messages to our target audienceGovernment Relations:Oversee research and relationship building with local governments, municipalities, engineering organizations, and water departmentsNavigate vendor applications and requirements for accepted building materials, ensuring compliance with regulationsMarket Research and Analysis:Conduct in-depth research on clients, prospects, competitors, and industries to identify market conditions and new business opportunitiesStay abreast of changes in governmental policies and assess their impact on the company's futureTeam Leadership:Provide direction and management to assigned staff, ensuring timely response to marketing material requestsCollaborate with the business development and marketing teams to coordinate efforts seamlesslyDigital Media Strategy:Oversee the creation and management of a robust digital media strategy to enhance our online presenceStakeholder Relations:Build and maintain trust relationships with stakeholders, business partners, and regulatorsLiaise with the creative team and other departments to create branded promotional materials

RequirementsBachelor's degree in Marketing, Lobbying, or Business Development10 years of related experience, including a minimum of 5 years in upper managementStrong knowledge of government regulations related to forms, permits, and applications in the specified industryProven track record of successful marketing leadership and business developmentExceptional analytical and strategic thinking skills

BenefitsMedical and Dental Benefits - substantially company-paidVision insurance401(k) with company matchCompany-paid PensionDisability insuranceLife insurance - company paidFlexible spending accountPaid time offParental leave

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