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Creative Director, Content
3 months ago
Company Introduction
WorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C., and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides offers experiential learning programs in educational travel, performing arts, language immersion, career exploration, service-learning, study abroad, and sports. Each of these experiences helps students to see beyond the classroom and to see the world - and themselves - in new ways.
WorldStrides in-house Creative Studio seeks an experienced "Creative Director, Content" to lead and deliver multi-channel creative to raise brand awareness, unlock audience engagement, and drive revenue. Ultimately, crafting content that resonates with target audiences.
The "Creative Director, Content" is a creative problem solver who excels at 'messaging for impact.' You are a natural leader, master of your craft, quick on your feet, and laser-focused on results-oriented outcomes. This is a 'working manager' leadership role with assigned direct reports. You'll develop and execute your own deliverables while also providing guidance and mentorship to others. From ideation-to-creation, we want someone who can take an idea all the way from inception to presentation, delivery, and beyond.
This leadership position will be an integral part of the in-house Creative Studio reporting directly to the Executive Creative Director. This role can be fully remote (but working east coast hours) or based in one of offices in Charlottesville, VA, Vienna, VA, Austin, TX, Boston, MA, or NY, NY.
Creative Director, Content Responsibilities
Be - and champion - of our brand, articulating a clear tone of voice across all deliverables
Lead and deliver exceptional creative work (concept to completion) that drives results
Manage others influencing creative in various formats, from integrated campaigns, website, video, sales, and marketing engagement collateral and beyond
Work closely with designer(s) influencing creative
Partner with stakeholders to understand the brief, inputting ideas that strengthen outcomes
Present to and build strong relationships with internal partners
Influence outsourced creative resources contracted for specific assignments
Focused on process, efficiencies, and performance data metrics
Lead by example. Be an idea catalyst. Inspire staff to showcase creative talents.
Work Perks
Fun & driven environment.
Excellent medical, dental, and vision coverage, life, accidental death and dismemberment, accident, critical illness, and disability insurance, FSA healthcare, FSA dependent care, HAS with employer contribution, and generous 401k match.
10 paid floating corporate holidays, 1 paid volunteer day & 25 PTO days to start - accrue up to 28 over 3 years, 4 mental health days, and 5 bereavement days.
Tuition reimbursement up to five thousand, two hundred fifty dollars annually or one thousand dollars towards professional certification annually.
Opportunities for paid and discounted travel.
Flexible work schedule providing on-site, remote, and virtual office opportunities.
Encouraged participation in our Employee Resource Groups and Diversity, Equity, & Inclusion council.
Fitness Center and cafe onsite at select locations.
Employee Assistance Program (EAP)
Paid Parental, Caregiver, and Disability leave.
Team Member Discount Program
WorldStrides, a global organization, is committed to
educate and serve communities worldwide.
Our commitment is fueled by the passion of our team members and partners to make experiential learning accessible, while also being socially, environmentally, and ethically responsible.
Together, we accomplish this by investing in initiatives to promote inclusion, diversity, and sustainability.
As an Equal Opportunity Employer, WorldStrides` is committed to building a diverse workforce, supported by an environment that promotes inclusion and belonging. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
WorldStrides will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
Home Office - US; Charlottesville, VA - Headquarters; Vienna, VA
10+ years of creative and content leadership (agency experience is a plus)
3+ year staff management experience
Strong understanding of all forms of content (long, short, email, blog, SEO, web, etc.)
Proficiency in Microsoft Office Suite, Figma, PowerPoint-Canva a plus
Organized and manage work (yourself and others), adhering to critical project timelines
Problem-solver offering pearls of wisdom at every stage of the project
Excellent interpersonal skills to inspire, lead and motivate-give clear direction to others
Understand the balance between concept and strategy, content, and design
Communicating clearly and concisely
Strong presentation skills, demonstrating the strength of your ideas
Note that applications submitted without a portfolio will not be considered.
Eligible
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