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Marketing Associate, Liquidity and Financing
1 month ago
Marketing Associate, Liquidity and Financing At BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world’s financial system we touch nearly 20% of the world’s investible assets. Every day around the globe, our 50,000+ employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere. We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about. We’re seeking a future team member for the role of Marketing Associate to join our Markets and Wealth Services Marketing Team in developing and executing integrated, multimedia campaigns that include digital, advertising, social and events. This role is in New York, NY with a hybrid work arrangement. In this role, you’ll make an impact in the following ways: Support senior marketers develop and execute multi-channel marketing campaigns that marketing-generated leads based on business growth strategies and key audience segments, working closely with Sales teams and business stakeholders. Identify, track and report on progress of key marketing KPIs (# of leads, web traffic, content downloads, CTRs, engagement metrics) to enable Marketing and Sales management to measure ROI and make more informed decisions. Work collaboratively across internal marketing teams – marketing operations, brand & design, digital marketing and corporate communications – and BNY lines of business. Learn best practices in targeting, messaging and engagement strategies to deliver campaigns that drive profitable growth through optimal customer experiences. Facilitate internal and external messaging including internal comms distribution and client-facing social media. Conduct event prep and follow-up with attendees and internal stakeholders. Provide support to department managers and staff including administrative support. Other marketing/communications/project management duties as assigned. Work in various programs and platforms to organize, request, and track projects. Ensure adherence with company policies and legal and compliance requirements. To be successful in this role, we’re seeking the following: Bachelor's degree or equivalent work experience. 2 to 5 years of work experience, or relevant internship experience. Expertise in writing and communications. Strong organizational skills and good attention to detail. Superior project management skills. Willingness to learn and understand the products, audience, and landscape. Skills to work effectively with leaders and stakeholders within the function, across functions and outside of the organization. Ability to follow-through and thrive in a high-growth, dynamic environment. Self-starter approach that can be flexible in a fast-paced environment. Proficiency with Microsoft Outlook, Calendar, Excel, PowerPoint, Word, and Dynamics. Experience working in a financial services organization is preferred. Experience with Sprinklr is preferred. #LI-Hybrid Our Benefits and Rewards: BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans. BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $47,000 and $102,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package. This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors. #J-18808-Ljbffr
